4 Best BB Creams For People With Fair Skin – 2023

Conceal your blemishes for an even-toned finish to get an instant glow.

By Shiboli ChakrabortiShiboli Chakraborti, Certified Skin Care Coach  • 
All products recommended on StyleCraze are independently selected by our editorial team. If you make a purchase through any of these links, we may receive a commission. Learn more about our product selection process here.

If you want a foundation finish with face cream, you must get your hands on a BB cream. This tinted moisturizer not only keeps your skin moisturized but also helps hide blemishes and imperfections. But if you have fair skin, you need to invest in the best BB cream for fair skin as any other alternative would not perfectly match your skin tone, leaving you with an unsightly makeup look. To help you achieve an even skin tone and a smooth glow, we have enlisted the 4 best options to help you choose! So scroll on and find the perfect one.

e.l.f. BB Cream SPF 20
Price on Amazon
purlisse Perfect Glow BB Cream
Price on Amazon
Price on Amazon
IpKN Moist & Firm BB
Price on Amazon

Best BB Creams For Fair Skin

1. e.l.f. BB Cream SPF 20

The e.l.f. BB cream SPF 20 is lightweight, non-sticky, and blends easily into the skin. It is enriched with vitamin E, jojoba, aloe, and cucumber, which nourish the skin. The hydrating formula minimizes fine lines and covers blemishes. This BB cream imparts a natural tint to the face. You can use this product with a primer to create an even skin tone without cracks and seams. This vegan BB cream is cruelty-free and does not contain parabens. If you need further convincing, check this YouTuber’s review out.


  • Vegan
  • Cruelty-free
  • Lightweight
  • Blendable
  • Non-sticky
  • Paraben-free


  • Oxidizes easily
Price at the time of publication: $2300.0

2. purlisse Perfect Glow BB Cream

purlisse Perfect Glow BB Cream Image: Purlisse

The Purlisse Perfect Glow BB Cream is infused with gogi and hawthorn berry that brighten the skin tone, and jasmine that moisturizes the skin and improves its texture. The cream also contains chamomile and artemisia that soothe the skin and impart a radiant glow.

This lightweight formula provides buildable coverage and hides imperfections. It is also infused with SPF 30 which protects the skin against harmful UV rays, making it an ideal choice for daily use. Suitable for all skin types, this BB cream imparts your skin with a dewy, matte finish. Check this youtube video for an honest review of this BB cream.


  • Lightweight
  • Suitable for all skin types
  • Offers buildable coverage
  • Easy to apply
  • Contains SPF 30
  • Cruelty-free
  • Paraben-free
  • Petrochemical-free
  • Propylene glycol-free
  • Phthalates-free


  • Sticky

protip_icon Remember
Even if your BB cream has SPF, apply a layer of sunscreen beforehand because the amount of SPF in the BB cream is insufficient to meet your daily sun protection needs.

Price at the time of publication: $36


The Missha M Perfect Cover BB Cream offers broad-spectrum sun protection. It is a lightweight product that conceals blemishes and fine lines, while balancing the skin tone. It gives your skin an even-toned look. This BB cream is enriched with hydrating botanical essences, nourishing plant oils, and marine extracts, to provide natural conditioning to your skin. The formula comprises gatuline, hyaluronic acid, and ceramides which moisturize the skin and reduce anti-aging signs. The rosemary and chamomile extracts offer a balanced appearance to your skin. The cream provides medium-to-high coverage while improving your skin’s elasticity and texture. Check out this YouTube video to know more.


  • Hydrating formula
  • Offers sun protection
  • Lightweight formula
  • Offers anti-aging benefits
  • Organic ingredients
  • Evens out skin tone
  • Offers full coverage



protip_icon Pro Tip
Apply the product to your skin by buffing and blending it in with a damp beauty sponge. You can also apply and blend with your fingers, but for best results, spread the cream in circular motions with clean hands.

Why It’s Worth Buying: The extensive 13,012 rave reviews on Amazon prove why we are vouching for this product.
Price at the time of publication: $14.43

4. IpKN Moist & Firm BB

The IpKN Moist & Firm BB cream forms a single toned layer on the skin to cover scars and blemishes. It contains b road-spectrum SPF 45 that shields the skin with a silicone barrier, protecting it from UV rays, sun damage, and tan. This BB cream enhances skin elasticity and moisturizes the skin. It contains vitamin E that heals damaged skin and scars. This cream is lightweight and brightens the skin. It imparts a matte finish and provides natural coverage. 


  • Contains SPF 45
  • Lightweight
  • Adds glow
  • Non-sticky
  • Matte finish


  • Contains silicone
Price at the time of publication: $34.99

BB creams are a blessing for your everyday no-makeup look. The only sad part about BB creams is that the available shade ranges is not all that large. Especially if you have pale-to-light skin, you may find it difficult to find the right shade. However, some brands have two shade options that work for both cool and warm undertones, and you can give them a try. These BB creams will help you achieve even-toned skin and a glowing complexion. In addition, they offer SPF protection, have a lightweight and non-sticky formula, and are devoid of synthetic chemicals.

Why Trust StyleCraze?

The author, Shiboli Chakraborti, is a certified skin care coach who gives you the scoop on the most effective products to help you achieve beautiful skin. According to her, the recommended BB creams will simultaneously deal with dryness and perfectly match your fair skin tone to maintain a beautiful, healthy complexion. After conducting extensive research and reviewing numerous online reviews, she compiled this list. The products blur fine lines and pores and keep the skin hydrated and nourished.

Frequently Asked Questions

Should I go lighter or darker with BB cream?

Choose a BB cream close to your natural skin tone and undertone. The product must blend seamlessly on your face and neck without looking cakey and patchy.

Is it OK to use BB cream every day?

Yes. BB cream imparts a foundation-like glow and finish to your face and keeps it moisturized – a perfect choice for daily use.

How long does BB cream last on your face?

A good-quality BB cream may last on your face for 3-6 hours and then fades slowly. Use a little amount of the product initially and then try to build it up.

How can I remove BB cream from my face?

You can use micellar water, baby oil, makeup remover cream or lotion, or makeup cleansing wipes to remove BB cream from your face.

Can I use BB cream instead of foundation for my fair skin?

No, you cannot replace one with the other. BB creams do not offer the same level of coverage and finish as a foundation. Although BB creams beat the foundation on the skin care scale, they do not help conceal skin imperfections and blemishes to well. So, choose a product based on your makeup and skin care requirements.

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