15 Best Popular Cruelty-Free Mascaras Available Right Now

Written by Shalini Roy
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Switching to clean beauty and cruelty-free products is not just safe for the environment but also protects your furry friends from brutal animal-testing. Gone are those days when finding a cruelty-free product used to be daunting. With more and more socially conscious consumers looking for alternatives, brands are coming out with cruelty-free products.

Now, you have access to endless cruelty-free options to make selection easy. Like regular mascaras, cruelty-free mascaras are also suitable for adding length and volume and conditioning your lashes. Here are the 15 best cruelty-free mascaras that enhance your lashes and add more to the beauty of your eyes. Browse through these products below!

Top 10 ProductsCheck Price
Best Overall: essence Lash Princess False Lash Effect Mascara – BlackCheck Price
Best Cruelty-Free Mascara For Intense Volume: Covergirl Lash Blast Volume Mascara – #800 Very BlackCheck Price
Best Cruelty-Free Mascara For Fuller Lashes: Vivienne Sabó Paris Cabaret Premiere Artistic Volume MascaraCheck Price
Best Multipurpose Cruelty-Free Mascara: Honest Beauty Extreme Length MascaraCheck Price
Best Plant-Based Cruelty-Free Mascara: Milani Highly Rated MascaraCheck Price
Best Curling Cruelty-Free Mascara: Stila HUGE Extreme Lash MascaraCheck Price
Best Lengthening Cruelty-Free Mascara: Endlessly Beautiful All Natural Mascara – BlackCheck Price
Best Drugstore Cruelty-Free Mascara: NYX Professional Makeup Doll Eye Mascara – Extreme Jet BlackCheck Price
Best Cruelty-Free Mascara With Precision Applicator: Wet N Wild Mega Length MascaraCheck Price
Best Flake-Proof Cruelty-Free Mascara: Wander Beauty Mile High Club Volume And Length MascaraCheck Price

15 Best Cruelty-Free Mascaras Available Now

1. Best Overall: essence Lash Princess False Lash Effect Mascara – Black

Like falsies but don’t like how they weigh your lashes down? The essence Lash Princess Mascara is here for you. It defines each eyelash individually to offer a bold, dramatic look. You get an instant false lash effect with a single coat. You can also build up the volume with extra coats. This mascara stays on all day long without fading or flaking. Plus, it comes with a conic fiber brush to reveal enhanced lashes without clumping and suits oily, dry, combination, and normal skin types.

Pros

  • Adds dramatic volume
  • Long-lasting results
  • No clumping
  • Instant false lash look
  • No fading
  • No flaking
  • Gluten-free
  • Vegan

Cons

  • Difficult to remove

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2. Best Cruelty-Free Mascara For Intense Volume: Covergirl Lash Blast Volume Mascara – #800 Very Black

Covergirl’s Lash Blast Volume Mascara gives you ten times more volume than other regular mascaras while defining eyelashes individually. This instant-blast mascara gives fuller and volumized lashes without flaking and clumping. The brand has a Leaping Bunny certification from Cruelty-Free International.

Pros

  • Instant volume
  • No flaking
  • No clumping
  • Even coating

Cons

  • Dry formula

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3. Best Cruelty-Free Mascara For Fuller Lashes: Vivienne Sabó Paris Cabaret Premiere Artistic Volume Mascara

This classic curling mascara from Vivienne Sabó Paris gives you fuller lashes in a single coat. This lightweight, clump-free natural mascara is long-lasting and smudge-proof. It does not flake and is transfer-resistant. It also comes with a little applicator that coats every single lash uniformly. This mascara is easy to use and can be removed effortlessly with a makeup remover.

Pros

  • Lightweight
  • Smudge-proof
  • Long-lasting
  • Clump-free
  • Easy to apply
  • Easy to remove
  • Non-damaging
  • Soft, natural effect

Cons

  • Thick formula

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4. Best Multipurpose Cruelty-Free Mascara: Honest Beauty Extreme Length Mascara

The Honest Beauty Extreme Length Mascara is a two-in-one mascara plus primer that volumizes and defines your lashes. Its genius primer creates an even base and provides rich, intense color with every coat. The gentle formula made from clean ingredients does not irritate sensitive eyes. This bold mascara provides an even coating with specially molded bristles to define the eyes. Additionally, it contains jojoba esters to moisturize and condition the lashes.

Pros

  • Lifts the lashes
  • Dermatologically-tested
  • Ophthalmologist-tested
  • Gentle formula
  • Smooth coating
  • Paraben-free
  • Silicone-free
  • Mineral oil-free
  • Paraffin-free
  • Artificial fragrance-free

Cons

  • Thin and narrow applicator brush

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5. Best Plant-Based Cruelty-Free Mascara: Milani Highly Rated Mascara

Milani’s Highly Rated 10-in-1 Volume Mascara features an iconic formula to add intense body to your lashes in a single coat. This lengthening mascara comes with a state-of-the-art brush that evenly coats the lashes from root to tip to provide sleek and even saturation. Its comb separately covers every single lash to define and add volume. The plant-based formula conditions the lashes without flaking and smudging.

Pros

  • Even coating
  • Conditions the lashes
  • Smudge-free
  • No flaking
  • No clumping
  • Instant curl and lift
  • Paraben-free
  • D5-free
  • TEA free
  • Alcohol-free
  • Perfume-free

Cons

  • Difficult to remove

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6. Best Curling Cruelty-Free Mascara: Stila HUGE Extreme Lash Mascara

The Stila HUGE Extreme Lash Mascara works on multiple fronts to give you curled eyelashes with intense lift and volume. It lengthens the lashes without clumping them to reveal a long-lasting bold and intense look. This cruelty-free mascara features a blend of soft and flexible waxes, including lash conditioners, to enhance the lashes without damage. Its curved application wand has crumpled bristles for easy application. This clinically tested, natural mascara is suitable for contact lens-wearers.

Pros

  • Adds instant volume
  • Smudge-proof
  • Long-lasting
  • Easy to apply
  • Clump-free
  • Waterproof
  • Intense black color
  • Non-irritating
  • Cruelty-free
  • Paraben-free

Cons

  • Thick formula
  • Uneven coating

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7. Best Lengthening Cruelty-Free Mascara: Endlessly Beautiful All Natural Mascara – Black

The All-Natural Mascara from Endlessly Beautiful is made with a nourishing blend of chamomile, coffee powder, and vitamin E. It a volumizing product that instantly provides thick and long eyelashes. This conditioning mascara has a water-resistant, long-staying formula that is free from smudging, clumping, and flaking. Its non-toxic formula does not contain harsh additives and suits sensitive eyes. This mascara is easy to apply and remove using a makeup remover.

Pros

  • Long-lasting
  • Water-resistant
  • Sweatproof
  • Easy to apply
  • Easy to remove
  • Smooth application
  • No smudging
  • No flaking
  • No clumping
  • Non-toxic
  • Gluten-free
  • Vegan
  • Paraben-free
  • Artificial color-free
  • Artificial fragrance-free

Cons

  • May irritate the eyes

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8. Best Drugstore Cruelty-Free Mascara: NYX Professional Makeup Doll Eye Mascara – Extreme Jet Black

The NYX Professional Makeup Doll Eye Mascara is made from a rich blend of natural oils and vitamin E oil that nourishes the eyelashes. The nylon fibers of the brush lengthen the lashes to create a dramatic look. Its waterproof volumizing formula is gentle on the eyes and provides fuller and enhanced lashes.

Pros

  • Lengthens the lashes
  • Waterproof
  • Easy to apply
  • Gentle formula

Cons

  • Clumpy finish

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9. Best Cruelty-Free Mascara With Precision Applicator: Wet N Wild Mega Length Mascara

This mega-length mascara from Wet n Wild adds definition to your eyelashes to reveal a fuller and volumized look. It is enriched with the goodness of vitamin E to moisturize, condition, and protect the lashes. The mascara comes with a precision comb brush to coat the lashes from root to tip. Also, its ophthalmologically tested formula is safe for contact lens-wearers.

Pros

  • Ophthalmologically tested
  • Precise coverage
  • Easy to apply
  • Safe formula
  • Sulfate-free
  • Gluten-free

Cons

  • Very dry formula

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10. Best Flake-Proof Cruelty-Free Mascara: Wander Beauty Mile High Club Volume And Length Mascara

Wander Beauty’s Mile High Club Volume And Length Mascara has a deep black formula with an intense color pay-off. It lifts and curls the lashes to provide a fuller and volumized look in a single stroke, while a precise applicator evenly covers the lashes. This mascara contains skin-nourishing ingredients to strengthen the lashes with every use. The flake-proof, smudge-proof, and water-resistant formula makes it a perfect choice for all-day wear. Castor oil, trehalose, and peach leaf extract strengthen the lashes and promote growth.

Pros

  • Waterproof
  • Flake-free
  • No smudging
  • Easy to wear
  • Easy to remove
  • Long-lasting
  • Ophthalmologically tested
  • Paraben-free
  • Phthalate-free
  • Gluten-free
  • No synthetic scents
  • Mineral oil-free

Cons

  • Tiny wand

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11. Fifth & Skin Naturlash Mineral Mascara

The multipurpose Naturelash Mineral Mascara from Fifth & Skin works as mascara and a liner. Just dip an eyeliner brush into the formula and swipe it over the eyelids to get a rich eyeliner effect. Its silky-smooth formula adds length and volume to your lashes while promoting thicker, fuller growth with constant use. The mascara is entirely waterproof and hypoallergenic, making it suitable for sensitive eyes.

Pros

  • Versatile
  • Hypoallergenic
  • Non-irritating
  • Waterproof
  • Easy to remove
  • Long-lasting
  • No clumping
  • Sustainable formula
  • Gluten-free
  • Petroleum-free
  • Mercury-free
  • Paraben-free
  • Dye-free
  • Lead-free
  • Preservatives free
  • GMO-free

Cons

  • Thick formula

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12. Almay Thickening Mascara

The Almay Thickening Mascara reveals thicker and fuller lashes without smudging and clumping. This ophthalmologically-tested mascara features a specially designed brush that provides an even coating on the lashes. It is enriched with vitamin B5 and aloe vera to condition the lashes, and its gentle formula suits contact lens-wearers and sensitive eyes.

Pros

  • Smudge-free
  • Clump-free
  • Conditioning effect
  • Hypoallergenic
  • Easy to remove
  • Fragrance-free
  • Flake-free
  • Dries quickly

Cons

None

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13. Pacifica Beauty Aquarian Gaze Water-Resistant Long Lash Mascara – Absyss

The Aquarian Gaze Water-Resistant Long Lash Mascara from Pacifica Beauty is a long-wear mascara with a water-resistant and transfer-proof formula. It is infused with the benefits of coconut oil, kelp extract, and vitamin B that lengthen, strengthen, and volumize the lashes. Moreover, the super plush brush precisely coats each lash to reveal a fuller look.

Pros

  • Long-lasting
  • Easy to apply
  • Vegan
  • Paraben-free
  • Phthalate-free
  • Silicone-free
  • Mineral oil-free
  • Gluten-free
  • Peanut oil-free
  • Triclosan-free

Cons

  • Clumps and smudges

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14. ILIA Natural Limitless Lash Mascara

With Ilia’s Natural Limitless Lash Mascara, you get perfectly lifted and curled lashes. It is made from a nourishing blend of organic carnauba waxes, butter, and fortifying arginine to condition the lashes while keeping them hydrated throughout the day. The dual-sided applicator wand has short bristles to curl the lashes, while longer bristles lift them. Its buildable formula is flake-free and ophthalmologically tested to suit contact lens-wearers and sensitive eyes.

Pros

  • Lightweight
  • Buildable
  • Flake-free
  • Long-lasting
  • 99% natural
  • Safe formula
  • Gluten-free
  • Synthetic scent-free
  • Soy-free
  • Easy to remove

Cons

  • Strange fragrance

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15. Gaya Cosmetics Vegan Mascara

The Gaya Cosmetics Vegan Mascara has a luxurious formula with an intense color pay-off. Its buildable formula has a rich texture that conditions the lashes while adding volume. The curved wand evenly spreads the product over the lashes for a natural elongated effect without clumping. Plus, the formula is smudge-proof, ophthalmologically-tested, and 100% vegan.

Pros

  • Ophthalmologically tested
  • Vegan
  • Long-lasting
  • No clumping
  • No smudging
  • Buildable volume
  • Gentle and safe
  • For every skin type
  • Smudge-proof silicone brush
  • Easy to apply
  • Easy to remove
  • Paraben-free
  • No waterproof toxins

Cons

  • Dry formula

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Before diving into the world of cruelty-free mascaras, here is a buying guide that can help you in finding the right product.

Things To Consider Before Buying A Cruelty-Free Mascara

Before investing in a cruelty-free mascara, don’t forget to consider the following points:

  • Verify The Brand

Before you splurge, make sure the brand is a certified cruelty-free company. You can do that by checking the product label for the Leaping Bunny or PETA logo. Also, the online cruelty-free database can come in handy while shopping online.

  • Staying Power

Some mascaras wear off quickly, so look for a cruelty-free mascara that provides long staying power. You can check online reviews to learn all about the effectiveness and staying power of the mascara you want to purchase.

  • Smudge-Proof

To prevent raccoon eyes, opt for a waterproof or smudge-proof mascara that won’t melt away and ruin your eye makeup.

  • Skin Type

If you have sensitive eyes or wear contact lenses, look for hypoallergenic mascaras that won’t irritate your eyes or skin.

Mascara adds volume and fullness to your lashes, giving an edge to the beauty of your eyes. Choose a formula that suits your needs the most from the 15 best cruelty-free mascaras listed above and do your bit toward protecting the environment and wildlife!

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Shalini Roy has a Master's degree in English literature. She is an ambivert whose expressions have found their way in writing. She channels her passion for all things fashion and makeup to write engaging content related to Beauty and Lifestyle. She first found her penchant for writing through poetry and serving on various editorial boards of Model United Nations conferences. Shalini is a lover of spoken word poetry, books, and movies.