15 Best Fashion Bloggers You Should Follow This Year

What's better than knowing what's buzzing in town and upping your fashion game!

Reviewed by Eleonora Fiano, Fashion Stylist
Written by Pratima Ati, MSc
Edited by Madhumati Chowdhury, MA (English Literature)
Fact-checked by Srijita De, MA (English & Literature), Certified Style & Image Consultant  • 

Fashion blogs have been around since the early 2000s, and so have fashion bloggers. But today, blogging is a whole new ball game. While fashion blogs are at an all-time high, we can’t argue against the fact that social media platforms like Instagram remain the single largest forum to redirect traffic toward fashion blogs. But we are not complaining because that has made our lives twice as easy. It is a hashtag game out there, and that is how we are neck-deep into people’s profiles. We are engrossed, enamored, and even lose a few days while browsing one hashtag after another. Sometimes, it can be overwhelming to see every second influencer with thousands of followers (and sometimes millions) and the stuff they have to offer. But some fashion bloggers manage to stand out despite all of it. They not only do fashion blogging but also attend fashion shows, do fashion journalism, do a collaboration with fashion brands, and do fashion photography for marketing campaigns. And we are going to talk about them today. So if fashion culture and being updated is your thing, check out the influencers in this article and follow them!

American Fashion Influencer Market Trends And Forecast


Top 15 Famous Fashion Bloggers

1. Gabi Gregg – OG Fat Girl

Fashion blogger Gabi Gregg
Image: Instagram @gabifresh

Gabi Gregg set off on this journey to tackle the infuriating gap for plus size women. She started off a blog about a decade ago to show and pave a path in a way that promotes body positivity while being impeccably stylish, vibrant, and colorful. Her outfits are full of life just like her, and so is her clothing line Premme, which caters to plus sizes. She brought, what she calls ‘the fatkini’, by collaborating with ‘Playful Promises’ and ‘Swimsuits’, and showed us how it’s done. We need more women like her, and thanks to social media, we get to follow her around.

Instagram www.instagram.com

protip_icon Trivia
Gabi Gregg began blogging in 2008 but went viral in 2012. In 2017, she also launched the plus-size apparel line Premme.

2. Lisa Gachet – Make My Lemonade

Best Fashion Bloggers - Lisa Gachet – Make My Lemonade
Image: Instagram

The Parisian fashion blogger and DIY queen Lisa Gachet started blogging a few years ago, and recently launched a brand that represents something she truly believes in – Do It Yourself Fashion. It’s a fascinating concept of making limited edition clothing that is a reflection of your personality, but affordable. Her brand is unique, and her feed is colorful. Follow her for all of it, and more.


3. Wendy Nguyen – Wendyslookbook

Best Fashion Bloggers - Wendy Nguyen – Wendyslookbook
Image: Instagram

The 5-foot-something petite blogger inspires you in more ways than one. A fashion-forward blogger with a passion for people, art, culture, and music brings all of it together. Wendy wears a lot of hats; she is a blogger, content creator, and a juvenile justice advocate who is just as passionately working towards helping foster children, because she understands the struggle, for she has been one. From moving foster homes to graduating from UCLA, Berkeley in Psychology, to being an influencer, she is indeed an inspiration. She believes that you can rope it all together and make fashion statements that replicate it all. Check her blog for some much-needed inspiration.


4. Kat Farmer – Does My Bum Look 40

Best Fashion Bloggers - Kat Farmer – Does My Bum Look 40
Image: Instagram

At 43, Kat Farmer is a fashion blogger, wardrobe consultant, personal stylist, and full of life. In her own words, she’s trying to tackle the 40s without being frumpy, and her statements are just that. There’s an exciting balance of feminine, floral, and fashionable pieces put together, redefining style.


5. Lyn Slater – Accidental Icon

Best Fashion Bloggers - Lyn Slater – Accidental Icon
Image: Instagram

Lynn Slater started the ‘Accidental Icon’ because of the dearth of fashion blogs catering to the needs of women over 50s, 60s, and beyond. You won’t find too many people like her, but you know the world needs more of that. With snow-white coiffed hair, this sixty-something grandmother is living it all up and raising bars, more like breaking barriers for all the right reasons. With floral kimonos, flaming hot oversized sunglasses, and a contagious fashion sense, Lyn Slater believes and shows us time and again that ‘age is just a variable.’ Thanks for proving the world wrong, Lyn, your 757K and growing fan club couldn’t be more grateful.


6. Akanksha Redhu

Fashion blogger Akanksha Redhu
Image: Instagram @akanksharedhu

Akanksha Redhu’s blog is a mixed bag and treasure trove. From everyday looks to travel posts, lifestyle, beauty tips, event coverages, and of course fashion, which remains the constant for all the categories – she posts it all. What started with an idea to journal fashion statements, is now 166k strong on Instagram, and one of India’s top fashion blogs. If you don’t follow her yet, make sure you do.

Instagram www.instagram.com

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Akanksha Redhu started blogging in 2010. She loves writing about fashion, lifestyle, beauty, and various events.

7. Tami Reed – Talking With Tami

Best Fashion Bloggers - Tami Reed – Talking With Tami
Image: Instagram

Everything about Tami Reed is fascinating. Her personality, aura, wit and humor, fashion sense, and everything else caught the attention of big brands in no time. She had a substantial social media presence even before she turned into a fashion blogger. Tami wanted to do something concrete, and that’s how it all started. From being a red-carpet consultant to an entrepreneur, Tami Reed is a go-getter! For more inspiration and to stay updated with everything big happening in Hollywood or otherwise when it comes to fashion, check her blog.


8. She Wears Fashion

Fashion blogger She Wears Fashion
Image: Instagram @shewearsfashion

At 16, Kavita Donkersley started ‘She Wears Fashion’ but she admits that it was all a mess and she was just confused as any 16-year-old would be. However, she kept at it and discovered her love for fashion and travel with every passing year. And today she has 58k (and growing) Instagram followers. Just with perseverance, a lot of hard work, and a little luck, she grew in the industry. She is associated with big brands and is a guest at prestigious events like Coachella, etc.


9. Tanesha Awasthi – Girl With Curves

Fashion blogger Tanesha Awasthi
Image: Instagram @taneshaawasthi

Tanesha Awasthi’s blog is honest and relatable to women across the world because wherever we are from, insecurities and looking a certain way seem to be our lives’ biggest struggles. Her story from wanting to fit in to pursuing her passion for fashion doesn’t have to be typecasted after all. From owning up her body type to spreading body positivity, and mostly being fashionable, Tanesha is a real star, the kind we all need, the one in the most real sense. Follow her for tips, hacks, trends, and everything in lifestyle, fashion, and beauty.


10. Claire Goldsworthy – The Fashion Advocate

Best Fashion Bloggers - Claire Goldsworthy – The Fashion Advocate
Image: Instagram

Claire Goldsworthy goes by and is famous for her Instagram handle – The Fashion Advocate and she is a real manifestation of that. The Australian fashion blogger is not your typical run-off-the-mill pulling off the latest-trends-blogger. Rather, her style diary, which is her blog, got her thinking about the fast-moving fashion around us, and how we have forgotten the art of consuming products with values and ethics. She interviews, associates, and encourages brands with an ethical and moral binding as opposed to just the highs of fast fashion that become obsolete almost instantly. Check her blog, and follow her on Insta, and I’m sure she will get you thinking.


11. Chriselle Lim – The Chriselle Factor

Best Fashion Bloggers - Chriselle Lim – The Chriselle Factor
Image: Instagram

The Chriselle Factor on Youtube has close to 29 million views, and over half a million subscribers, which is why she is undeniably the biggest fashion blogger and expert there is. Even though she has been associated with big names in the fashion industry, she started the blog as a journal to share her personal style and musings, and she turned into a Youtube content creator to educate, share, and inspire women.

Blog thechrisellefactor.com

12. Leandra Medine – Man Repeller

Best Fashion Bloggers - Leandra Medine – Man Repeller
Image: Instagram

Leandra Medine is an American author, fashion blogger, and humor writer. The blog ‘Man Repeller’ is a quirky yet rooted and honest place that talks about everything women love, and men hate – to quote her. She has an exceptional ability to blend high-street fashion and give it a comedic aesthetic to prove her life’s motto that you don’t have to take everything seriously. That’s how she came about the idea of starting this blog with a bunch of others that align with her ideas. It is a blog that is about more than just one woman sharing her personal style, but rather a team ringing in millions of monthly views. Check the blog, and you’d know what we are talking about.


13. Diana Horsfall – QUEENHORSFALL

Best Fashion Bloggers - Diana Horsfall – QUEENHORSFALL
Image: Instagram

The Korean-American fashionista is a lifestyle and travel blogger, and also the Editor-In-Chief of International Fashion Bloggers In Korea. Her blog is a beautiful blend of Western fashion with streaks of Eastern style, serving the best of both worlds for you. She is a constant at Seoul, New York, and all other big fashion weeks.


14. Danielle Bernstein – We Wore What

Best Fashion Bloggers - Danielle Bernstein – We Wore What
Image: Instagram

Danielle Bernstein’s ‘We Wore What’ has an interesting approach that focuses on style, fashion, and just that. You’d realize that her posts are often full-angle shots, with barely close-angle pictures, because she is someone who believes that she loves fashion, so everything else can take a backseat. She wants her followers to focus on her outfits, and we think it brings an excellent perspective to the table. With over a million followers that get a dose of her everyday outfits, she is an unstoppable force.


15. Jessica Wang – Not Jess Fashion

Best Fashion Bloggers - Jessica Wang – Not Jess Fashion
Image: Instagram

Jessica Wang is an Asian American blogger turned digital style expert from New York with a fan base of more than a million. Her design aesthetics are breathtaking, off-beat, and fulfilling, which is a terrific combination and precisely what fashion influencers need to be. From breaking stereotypes, challenging fashion trends, and merging high-street fashion with luxury fashion, Jessica Wang is an influencer in the most real sense.


Infographic: Top 5 Influential Fashion Bloggers Across The Globe

Thanks to social media, staying updated on all things fashion is easier than ever because fashion bloggers are here to give us all the deets. With that thought in mind, we have compiled a list of fashion bloggers who not only provide you with the latest fashion updates but are also well-known for their compelling content.

Check out the infographic below to know who are the top 5 most influential fashion bloggers around the world.

top 5 influential fashion bloggers across the globe (infographic)

Illustration: StyleCraze Design Team

Get the high-quality PDF version of this infographic.

Download Infographic in PDF version

Expert Fashion Stylist, Eleonora Fiano, believes that following fashion bloggers is a matter of personal preference. She says, “Some individuals find value in their content and enjoy the insights and inspiration they provide. There are various reasons why you should follow a specific fashion blogger, such as a specific community engagement. By following them, people can engage in discussions, share their own fashion-related experiences, and connect with like-minded individuals. The personal connection is also fundamental – they often share glimpses of their personal lives, experiences, and perspectives. This personal touch can create a sense of connection and relatability with followers.”

When it comes to beauty and fashion, we can all use some help. With the best fashion blogs listed above, you would not only get the best inspiration and fashion tips to style your outfit, but you’ll also remain updated with the latest trends in the fashion world. These blogs are a great source of fashion inspiration and can connect you with the fashion community and culture. You can learn about fashion events and how to attend them and even gain insight into fashion marketing, branding, and fashion trends forecasting. With references from fashion icons, divas, and celebrities, you can know what suits your body type and style preferences best. You would also get ideas on what to wear and how for any given occasion. Read through the above-mentioned blogs to steal the show at any party or event going forth.

Frequently Asked Questions

Do fashion bloggers make money?

Yes. Designers and brands pay fashion bloggers to popularize their clothes and products with reviews or promotional images and content. Advertisers pay bloggers to have their adverts on their blogs. Clothing shops like thrift stores can hire bloggers to flaunt their clothes.

What does a fashion blogger do?

Fashion bloggers review clothes, handbags, shoes, and other fashion-related products. They offer advice on how to style your clothes and pair them with accessories. They let you know which places are best to shop for different types of clothing, like sustainable clothes, affordable attire, and runway pieces. They keep you updated on fashion trends as well.

Can men be fashion bloggers too?

Absolutely! The creative and expressive field of fashion is not reserved for just one gender. Men can be interested in fashion as well and give their valuable fashion insights to the audience. All you need to have is a strong sense of style and passion for blogging to make a thriving and successful career out of it.

Is fashion blogging a real career?

Yes, fashion blogging can be a real career for you if you are dedicated to adding value and new knowledge to your field. You need to be willing to put effort into building your brand and target audience. After that, you can use sponsored content, affiliate marketing, collaborations, and advertising to be a successful fashion blogger.

Explore some unique styles and get the trendiest tips to elevate your fashion. Take a look at this video of the hottest list of the top 10 female fashion bloggers to help you out!
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