8 Best Hairstylist-Approved PURA D’OR Shampoos Of 2024

They have a new range, we see no reason not to try them!

Reviewed by Olivia Batsaikhan, Hairstylist Olivia Batsaikhan Olivia BatsaikhanHairstylist
Written by , MA (Journalism & Mass Communication) Kirtana Divakar MA (Journalism & Mass Communication) linkedin_icon Experience: 3 years
Edited by , MA (English Literature), Certified Skin Care Coach Shiboli Chakraborti MA (English Literature), Certified Skin Care Coach linkedin_icon Experience: 4 years
Fact-checked by , MA (English Literature) Swathi E MA (English Literature) linkedin_icon Experience: 3 years
Last Updated on
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Not finding the right shampoo brand and experimenting with different brands in the hair and beauty industry can be disastrous for your hair. So stop your experimenting and switch to PURA D’OR range of shampoos and hair care products that will nourish your hair, boost hair growth, and prevent further damage. Olivia Batsaikhan, a hairstylist with 13 years of experience, states, “The below-listed shampoos and conditioners are incredibly satisfying for customers who want glossy-looking and healthy hair! They have all amazing ingredients in them, like argan oil, biotin, cedarwood, clary sage, hibiscus, black cumin seed oil, tea tree, and other natural extracts that help strengthen hair from root to tip. This exclusive and powerful blend of key active ingredients helps to improve the volume, thickness, and shine of the hair.”

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Best Vegan:PURA D'OR Original Gold Label Anti-Hair Thinning Biotin Shampoo
Price on Amazon
Best Hypoallergenic:PURA D'OR Hair Thinning Therapy Shampoo
Price on Amazon
Best Color-Safe:PURA D'OR M.D. Maximum Defense Anti-Hair Thinning Shampoo
Price on Amazon
Best Long-Lasting:PURA D'OR Professional Grade Shampoo
Price on Amazon
Best Organic Formula:PURA D'OR Advanced Therapy Shampoo
Price on Amazon
Best Non-Toxic:PURA D'OR Apple Cider Vinegar Thin2Thick Shampoo
Price on Amazon
Best Dermatologist-Tested:PURA D'OR Curl Therapy Shampoo
Price on Amazon
Best Value For Money:PURA D'OR Intense Therapy Shampoo
Price on Amazon

8 Best PURA D’OR Shampoos Of 2024 That Make Hair Stronger And Thicker

1. Best Vegan:PURA D’OR Original Gold Label Anti-Hair Thinning Biotin Shampoo


Get this clinically tested and proven shampoo that lends you strong and thick hair while also improving scalp health with each wash. It will help reduce hair loss, damage, and breakage; instead, this clinically-tested shampoo promotes volume and strength. Unlike the usual generic shampoo, it is enriched with 17 herbs, extracts, and nutrients, such as red Korean seaweed, biotin, pumpkin seed, nettle, black cumin seed oil, argan oil, and amla oil. This fortifying formula decreases hair thinning within 8 weeks of daily use and hydrates the scalp, leaving you with manageable hair. If you want a detailed review of the anti-hair loss shampoo, make sure to take a look at this video providing valuable insight into a tester’s experience.

Item Weight :14.11 Ounces | Hair Type: Thin | Product Dimensions ‏ : ‎ 3 x 3 x 7.5 inches


  • Vegan
  • Rich lather
  • Cruelty-free
  • Nice citrusy smell
  • Free of sulfates and parabens


  • May not be suitable for extremely oily hair

protip_icon Quick Tip
Since the shampoo is free of sodium lauryl sulfate (SLS), a chemical foaming agent, the formula will not have much suds. However, use some extra pumps to get some lather.


Why We Think It's Worth Buying

It has received 9,454 reviews on Amazon and is a popular choice among shoppers.

2. Best Hypoallergenic:PURA D’OR Hair Thinning Therapy Shampoo

PURA D'OR Hair Thinning Therapy Shampoo Image: Pura Dor

Reduce hair thinning with this clinically tested shampoo that contains aloe vera extract as its main ingredient that lends you shinier, healthier, and smoother tresses. Apart from aloe vera, this anti-hair thinning shampoo also contains several active natural ingredients that help minimize breakage, strengthen strands, and treat hair thinning. The gentle formula of the shampoo contains a blend of essential oils and extracts like argan oil, amla oil, biotin, black cumin seed, green, and many other ingredients that treat damaged and color-treated hair, while the combination of 15 active DHT blockers like He Shou Wu and nettle extracts gives you thick and healthy hair. Moreover, this shampoo is suitable for all hair types, and you will notice the results within 8 weeks. Several reviewers have noticed a reduction in hair fall after using it for just 1 month.

Hair Type: All | Product Dimensions: 2.8 x 2.8 x 7.45 inches | Weight: 15.87 Ounces


  • Vegan
  • Gluten-free
  • Hypoallergenic
  • Not tested on animals
  • Free of sulfate, paraben, and gluten


  • May have a strong smell

3. Best Color-Safe:PURA D’OR M.D. Maximum Defense Anti-Hair Thinning Shampoo

Pura d’or M.D. Maximum Defense Anti-Hair Thinning Shampoo Image: Pura D’or

Try this PURA D’OR M.D. Maximum Defense Anti-Hair Thinning Shampoo infused with 0.5% coal tar extract that adds body and volume to your tresses. You can have thicker-looking hair with this organic shampoo created with a blend of 19 key active ingredients that ensure hair loss prevention and treat breakage while reviving damaged and distressed hair. You will have a healthy scalp and fresh-looking hair, thanks to the herbal seed, stem, and leaf extracts infused in the product that keep your hair hydrated and moisturized. This vegan-friendly shampoo is free of gluten, SLS, and paraben.

Hair Type: All | Product Dimensions: 3 x 3 x 7.5 inches | Weight: 1.19 Pounds


  • Color-safe
  • Cruelty-free
  • Hypoallergenic
  • Reduces frizz
  • No harmful chemicals
  • Suitable for all hair types


  • Expensive
PURA D'OR Original Gold Label Anti-Hair Thinning Biotin Shampoo
Best Vegan
PURA D'OR Hair Thinning Therapy Shampoo
Best Hypoallergenic
PURA D'OR M.D. Maximum Defense Anti-Hair Thinning Shampoo
Best Color-Safe
Weight14.11 Ounces--
Hair Type Thin All All
Dimensions ‏ ‎ 3 x 3 x 7.5 inches--
Dimensions- 2.8 x 2.8 x 7.45 inches 3 x 3 x 7.5 inches
Weight- 15.87 Ounces 1.19 Pounds

4. Best Long-Lasting:PURA D’OR Professional Grade Shampoo

PURA D'OR Professional Grade Shampoo Image: Pura Dor

Are you experiencing hair thinning due to breakage? If yes, then this clinically-tested, anti-breakage shampoo is the perfect choice for you to revive your damaged, distressed, and thinning hair. This hypoallergenic shampoo is a blend of 18 key active ingredients with aloe vera being the premium ingredient infused in the product. You can achieve thicker-looking tresses with this hair product that is formulated with all-natural ingredients like argan oil, He Shou Wu, biotin, niacin, and red Korean seaweed and without any harmful chemicals. Developed with advanced PuraPlex™ technology, this shampoo helps fortify your tresses and provides nourishment and hydration to give you voluminous and strong strands. Multiple reviewers love its fragrance and highly recommend it for effectively cleaning the scalp.

Hair Type: All | Product Dimensions: 2 x 2 x 7.5 inches | Weight: 1.2 Pounds


  • Organic
  • Gluten-free
  • Long-lasting
  • Paraben-free
  • SLS-free
  • Safe for color-treated hair


  • Slightly expensive
  • May make your hair slightly greasy

protip_icon Trivia
Pura D’Or plants 20 trees for each bottle purchased online.

5. Best Organic Formula:PURA D’OR Advanced Therapy Shampoo

PURA D'OR Advanced Therapy Shampoo Image: Pura Dor

Tired of itchy scalp? This shampoo will surely give you immense relief from dry scalp and itchiness because of the zinc pyrithione present in this product that helps remove bacteria. This ingredient cleanses your scalp and makes your hair dandruff-free, reducing any mild scalp irritation. This organic formula also adds volume to your hair, giving it a shiny and fuller appearance. Featuring 17 key active ingredients, this hair product restores strength and stimulates inactive follicles, leaving you with thicker tresses and a healthier scalp. Use this cleansing shampoo on wet hair twice a week for better results, and massage it into your scalp for 2 minutes before rinsing.

Hair Type: Damaged | Product Dimensions: 3 x 3 x 7.5 inches | Weight: 1.2 Pounds


  • Hypoallergenic
  • Lends frizz-free hair
  • Not tested on animals
  • Pleasant lemongrass scent
  • Free of paraben, sulfate, and silicone


  • Slightly expensive

6. Best Non-Toxic:PURA D’OR Apple Cider Vinegar Thin2Thick Shampoo

PURA D'OR Apple Cider Vinegar Thin2Thick Shampoo Image: Pura Dor

Detox your hair from excess oil build-up and dirt with this shampoo that is infused with apple cider vinegar along with a blend of 15 DHT blockers like biotin and castor oil. This popular shampoo helps detox and clean your hair and scalp, removing excess oil that makes your tresses greasy and dirty. This creamy, thick, and nourishing formula protects the hair shaft from heat styling, damage from overuse of other products, hair follicle blockage, or environmental toxins. You will achieve smooth, full, soft, and lustrous hair with this apple cider vinegar shampoo filled with vitamins and nutrients that repair your damaged strands. Many reviewers recommend this product for treating itchy scalp and removing buildup.

Hair Type: All | Product Dimensions: 3 x 3 x 7.5 inches | Weight: 10.08 Ounces.


  • Non-toxic
  • Gluten-free
  • Smells great
  • Cruelty-free
  • No itchy scalp


  • May make your hair slightly sticky initially

7. Best Dermatologist-Tested:PURA D’OR Curl Therapy Shampoo

Are you looking for the best shampoo for your stubborn curls? Then try this PURA D’OR Curl Therapy Shampoo that works wonders for curly, frizzy, or wavy hair. It will help you tame your curls and protect your hair against breakage and humidity. Also, this revitalizing shampoo offers great conditioning and hydration while keeping your scalp healthy. The secret to its awesomeness is that this hydrating shampoo is created with several natural ingredients, such as chia seed extract that reduces frizz, aloe vera that moisturizes hair and minimizes itching, and geranium oil that provides nourishment to your hair. The result is shinier, smoother, and healthier tresses with a perfect texture. You can also check this YouTuber’s detailed review to gain an insight into the tester’s experience of using this product.

Hair Type: Curly,Wavy | Product Dimensions: 2.8 x 2.8 x 7.45 inches | Weight: 1.15 Pounds


  • Hypoallergenic
  • Earth-friendly
  • Dermatologist-tested
  • Free of sulfate and paraben
  • Detangles curls effortlessly


  • May be slightly difficult to rinse off the product in one wash

8. Best Value For Money:PURA D’OR Intense Therapy Shampoo


Looking for a shampoo that can repair your hair damage? Try this hair shampoo that protects and treats your tresses damaged due to coloring, chemical treatments, or heat styling tools. To restore hair’s moisture and strength, this hypoallergenic shampoo includes natural organic ingredients like cacay oil, lavender oil, aloe vera, Abyssinian seed oil, coconut oil, and sea buckthorn. Several reviewers recommend this restorative formula will transform your dry, frizzy, distressed, and over-processed hair into lustrous, soft, hydrated, and healthy locks.

Hair Type: Damaged | Product Dimensions: 2.8 x 2.8 x 7.45 inches | Weight: 1.15 Pounds


  • Vegan
  • Cruelty-free
  • Value for money
  • For everyday use
  • No harsh chemicals


  • May not be long-lasting
*The prices provided in this article are based on the latest available information. However, they may vary due to changes in pricing by the seller and/or promotional offers.

PURA D’OR offers a great variety of shampoos and hair care products. To get the best hair and scalp treatment, you have to select the shampoo that is made for your hair type and can fulfill your hair’s requirements. Choosing the wrong shampoo can affect your hair health adversely and make them lifeless. Here are some factors that you should consider while choosing the best PURA D’OR Shampoo for your hair care routine.

Things To Consider While Choosing The Right PURA D’OR Shampoo

  • Ingredients

Look out for natural ingredients that you are not allergic to, in shampoos. The best ingredients for hair care includes biotin, black cumin seed oil, jojoba oil, geranium, argan oil, organic green tea, aloe vera, chamomile, coconut oil, honey, bergamot essential oils, olive extracts, and fruit extracts. Some of the common ingredients that you must avoid in shampoos are sulfates, formaldehyde, parabens, hexachlorophene, phthalates, dyes, artificial colors, and other harmful chemicals. Also, look for lightweight, cruelty-free, and hypoallergenic formulas in shampoos.

  • Hair Type

Hair type is the most important factor to consider while selecting shampoos that can maintain your hair health and help in repairing damaged hair. For fine and thin hair, select volumizing shampoos that help in boosting your strands without weighing hair down. If you have dry hair, choose shampoos that have moisturizing formulas. For wavy and curly hair, select balancing shampoos that are not too greasy or too dry to maintain the hair’s natural appearance. If you have thick and dull-looking hair, look for shampoos that offer moisture, shine, and smoothness. For damaged, colored, or brittle hair, opt for protein-rich shampoos.

  • Scalp Type

Along with hair type, your scalp type also matters when choosing the right shampoo. For oily scalps, you must select oil-free, non-greasy, volumizing shampoos. If you have a dry scalp, then avoid using strengthening, fortifying, and volumizing shampoos. Select shampoos rich in moisturization and soothing properties. For an extremely dry, itchy, flaky scalp, select anti-dandruff shampoos that contain ingredients like tea tree oil, peppermint, and menthol.

  • pH-Balanced Shampoos

For better results, it is essential to choose shampoos with the right pH balance. Use a pH-balanced shampoo with panthenol if your hair is oily. For dry hair with split ends, try a pH-balancing shampoo with fatty alcohols like cetyl alcohol. For colored hair, look out for color-safe shampoos that have jojoba oil and vitamin E oil to lock the moisture in.

The application process of PURA D’OR shampoos are much like regular shampoos. The following steps will guide you through the process of using it.

How To Use PURA D’OR Shampoo

Step 1: Pump a sufficient amount of shampoo on your palm, as per your hair length.
Step 2: Lather and massage hair from roots to the tips to spread the product evenly on your wet hair.
Step 3: For maximum benefit, leave the shampoo for 1-2 minutes.
Step 4: Rinse your hair thoroughly.

Infographic: Key Ingredients In PURA D’OR Shampoos That Improve Hair Health

PURA D’OR shampoos have clinically tested formulas that address issues like hair thinning and suit every hair type, need, and length. Whether you are looking for a volume-boosting shampoo or a shine-enhancing one, you will find something suitable from this brand. Take a look at the infographic below to learn which ingredients make these shampoos so effective.

Key Ingredients In PURA D’OR Shampoo (infographic)

Illustration: StyleCraze Design Team

The Bottom Line

Shiny and lustrous hair is what dreams are made of. But your regular shampoos may not be enough to keep them strong and voluminous. That is why you need to invest in the best PURA D’OR range of shampoos to have thick and shiny hair. For example, the PURA D’OR Original Gold Label Anti-Hair Thinning Biotin Shampoo effectively addresses hair thinning with its unique blend of biotin and natural ingredients, while the PURA D’OR M.D. Maximum Defense Anti-Hair Thinning Shampoo is specifically formulated to add volume and treat breakage. These organic shampoos are infused with nourishing ingredients like herbs, biotin, and amla oil to moisten your hair and prevent it from falling out. They not only promote volume and strength of the tresses but also offer restorative care and improve overall scalp health, giving you the desired volume-boosting effect. These shampoos are hypoallergenic, vegan, and cruelty-free. However, some shampoos can make your hair slightly greasy. Consider factors like hair type and ingredients infused in the formulas before buying a PURA D’OR shampoo. Also, remember to conduct a patch test to check for allergic reactions.

Frequently Asked Questions

Does PURA D’OR shampoo really work?

Yes, PURA D’OR shampoo really works, especially for thinner and damaged hair types. It hydrates, moisturizes, nourishes, and aids in hair growth.

Is PURA D’OR shampoo safe to use during pregnancy?

Yes, PURA D’OR shampoo is safe to use during pregnancy as it is created with natural and organic ingredients.

How often should I use PURA D’OR shampoo?

PURA D’OR shampoo should be used twice or thrice a week.

Are there any side effects of PURA D’OR shampoo?

PURA D’OR shampoo does not have any major side effects as it contains no harmful chemicals and is hypoallergenic.

Is PURA D’OR shampoo sulfate-free?

Yes, most PURA D’OR shampoos are sulfate-free. Go through the ingredient list before purchase.

How long does it take for Pura D’OR to work?

Pura D’OR shampoo takes 30 days to show positive results in your hair. You will start noticing shiny, strong tresses after one month of use.

Why Trust StyleCraze?

Kirtana Divakar is a haircare enthusiast who loves trying to find the best products that her readers can incorporate into their daily lives. She has gone through the product formulations on PURA D’OR’s website to come up with a list of their best shampoos. They are vegan, cruelty-free, and contain natural ingredients that nourish your hair and keep it strong.

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Olivia is a hairstylist with 13 years of experience in highlights, balayage, double process color, and fantasy hair transformations. She received her cosmetology license from a Wella partnered school in Mongolia and graduated in Business Marketing in London.

Read full bio of Olivia Batsaikhan