Soft Girl Makeup

Get creative and experiment with the looks that make you look girly and innocent.

Reviewed by Danielle Wilkinson Brucklacher, Licensed Cosmetologist Danielle Wilkinson Brucklacher Danielle Wilkinson BrucklacherLicensed Cosmetologist facebook_iconinsta_icon
Written by , MA (English Literature) Sushmita Barman MA (English Literature) linkedin_icon
Edited by , MA (English Literature) Madhumati Chowdhury MA (English Literature) linkedin_icon Experience: 7 years
Fact-checked by , MA (Comparative Literature) Vaishali Sinha MA (Comparative Literature) linkedin_icon Experience: 5 years
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Makeup trends such as concealer facelift, dewy makeup, and lipstick blush are all the rage on today’s social media platforms like Instagram, TikTok, and more. However, one makeup idea that is trending these days is the ’soft girl makeup,’ and people are obsessing over it. And how! Characterized by ultra-girly, feminine, and youthful glowing pink and peach vibes, this trend is the new favorite among women today. To achieve the soft girl makeup look with fresh and dewy skin, all you need is layers of peachy pink blush, overly glossy lips, and a patch or two of freckles. What’s more? Depending on personal requirements, it provides ample flexibility to achieve the look — you can opt for any shade of peach-pink blushes and lip glosses.

So if you are tired of scrolling through those soft girl makeup look posts and videos and want to experiment with the look yourself, do not hold back anymore. This article details all you need to know about the trending look, including various tips and tricks. Let us begin with what exactly defines a soft girl. Read on.

protip_icon Keep In Mind
  • Attire: Attire Floral patterns can add a feminine touch to your outfit and complement the soft and dreamy aesthetic of soft girl makeup. Opt for delicate and small-scale floral patterns.
  • Hairstyle: Attire Soft and loose waves, half-up half-down, braids, messy bun, and ponytail with loose strands are some of the best choices that would go with soft girl makeup.
  • Playful Hair Accessories: Attire Soft girl makeup often features cute, lively, and colorful hair accessories. Use hair clips, headbands, or scrunchies to add a bit of color and whimsy to your hair.
  • Nail Art: Attire Experiment with pastel shades and playful designs, such as hearts or stars, to add a bit of fun and playfulness to your look.

What Do Soft Girl and Soft Girl Makeup Mean?

Well, to begin with, the soft girl is a fashion aesthetic that is inherently tied with everything cute and everything feminine. You also may perceive it as the latest version of the girly girl look, and pink and pastels are the go-to hues for this trend. So the basic staples to the aesthetic soft girl makeup involve raw and rosy-looking skin, bright eyes, and fluffy lashes, with a lot of peach or pink blush around the cheeks and a significant amount of gloss dabbed onto the lips. You may add some faux freckles too or enhance the natural ones that you were born with to land the overly girly and innocent look. With these key aspects in place, you can recreate, alter or experiment to suit your own desired looks in order to rock a soft girl look, and this is precisely what makes this trend stand out in the crowd.

Now, if you have gotten these basics right, go ahead and read through the article to learn the essential tips to achieve the soft girl look for your next brunch outing or your Instagram post— whatever suits you the best!

A-Z Tips For Soft Girl Makeup

Below is a soft girl makeup tutorial that you can either follow religiously or choose to add your own touch to it, but with the key elements done right. Read on:

Cleanse And Hydrate First

Wash your face with water before applying a moisturizer
Image: Shutterstock

When it comes to applying makeup of any kind, the fundamental rule is to prepare your skin for those cosmetics so as to maintain the look throughout the day without exposing the natural skin to any harm. And soft girl aesthetic makeup suggests just the same. You need to have a healthy and wholesome-looking face for this trend, so always begin by adhering closely to your skincare regime. Wash your face with a moisturizing cleanser and then towel dry it. After this, hydrate your face with a moisturizer containing hyaluronic acid or spray a face mist onto the skin. This will eliminate all the dryness from the face and provide you with a dewy texture. Also, given that lips have comparatively more sensitive skin and, of course, naturally healthy lips make a massive difference to your face, make sure you hydrate them too.

Prep With The Primer

Next up is the gentle application of primer for the base. Prepare the face for makeup with a suitable primer in order to keep whatever minor imperfections under the veil. But do not forget to apply eye primer to your eyes too. It will greatly add to the drama once you apply eyeshadow.

Glow Up With Foundation And Concealer

Build your makeup by applying foundation first
Image: Shutterstock

Since this makeup aesthetic is all about a sweet and glowing look, the foundation comes to the rescue. Build your canvas with a foundation that suits perfectly well for your complexion. The coverage can be of whatever you desire. Also, the best way to achieve a super glowing face is to use just the right amount of foundation— not too less, not too much. Memorize this instruction and adhere to it always.

Once done applying the foundation, grab your concealer and camouflage whatever spots the face has because color correcting is no vice, given that this look demands an evened-out face too. So now, you have got that radiant look by merely creating the desired canvas for your face and giving a balance to the complexion with the concealer. You’re already halfway done.

protip_icon Quick Tip
If you have a darker skin tone, use coral-to-red toned color correctors to make your skin look even and radiant.

Play With The Blush For A Rosy Face

How else do you get a peachy pink face if not with the blush? For a soft girl makeup, blush is bae! Tap your blush brush on the bright, beautiful pink blush and dab it on the apple of your cheeks. But should it be done with just that? Of course not. You may sweep the brush outside the apple of the cheeks too, and to add more fun to the look, you can wear blush around the bridge of your nose too. This will allow your face to look way more girly than ever before. There you go! Your face is as sweet as a baby now.

protip_icon Quick Tip
You may layer a powder blush over the liquid blush for a lasting result. However, use the colors sparingly.

Bring On That Highlight

Use highlighter to enhance soft girl makeup
Image: Shutterstock

Okay, although you have achieved a glowing face with the foundation, you do not stop just there. To add extra radiance to your soft girl look, you must enhance your elevated facial features with a bit of highlighter too. Your cheekbones, the cupid’s bow, and most importantly, the tip of your nose deserve some extra, extra, extra light as well, so give them that with a highlighter. For easy and seamless application, you can use a highlighter brush that is tapered. Blend in the highlighter properly so that your look does not appear made up.

Bright Eyes For The Win

The soft girl look also allows you to be creative with your eye makeup. With that being said, be it a matte eye makeup or a shimmery one, your eyes must have brightness in abundance for a soft girl aesthetic. You may or may not use eyeshadow for this look, but make sure you brighten up the eyes. For that, you can place the inner corner of your eyes in the spotlight by applying light shimmers around them and then wash the eyelids with a pink shade. Once done, add definition to the lash lines with the help of some warm brown shades. You can also play with liquid eyeliner if you wish to add more sharpness to the lines but do it judiciously, for it is a “soft girl” makeup after all. You do not want to overdo it.

Also, you may avoid the eyeshadow, but fluffy lashes are THE most important to ace the soft girl look. Before washing those lashes  with mascara,, make sure to curl them to give some symmetry to them. Upon doing this, reach out for the mascara, thrust the wand deep into the lash’s roots, and gently wiggle it out. Oh, and do not forget to split up the lashes correctly. If not done, it can make your eyes appear unwontedly over the top. You can fetch a lash comb to separate those lashes evenly and then reapply mascara over again because the brighter those lashes, the better.

Next, finish the eye makeup by filling in the scanty areas of your eyebrows with a brow pencil. You have to ensure that less is more while doing your brows for the soft girl look, and intense eyebrows are a big NO. Therefore, natural-looking and neatly done brows are what you need. So once done filling them, shape the brows with a spoolie brush and then dab a bit of brow gel on them to keep them in place for the rest of the day. This can mark the end of your eye makeup.

G For Gloss! A Lot Of Gloss, Indeed

Wear a pink lip gloss to create the soft girl look
Image: Shutterstock

 Talking about your lips, a super glossy texture is an absolute necessity when it comes to this trend. Enhance your lips with a peachy pink, nude pink, or any shade from the pink color family closer to your natural lip tone. It will give you the right soft girl vibe. So get it done by adding a great amount of lip gloss, and then you’re almost good to go!

Creativity Is The Key

Soft girl makeup can be creative
Image: Shutterstock

While other makeup looks often come with a set of guidelines to be followed accurately, the soft girl look is quite the opposite. It allows you to bring to life your creativity and leverage it however you desire to. Freckles or tattoo stamps are all good to go with this makeup. If you are blessed with freckles, it is time you defined them now, instead of covering them up because, girl, they look cute, and cute is all you want to feel with this makeup, don’t you? And, if you don’t have freckles, why worry? You have got your brow pencils to do the job. Draw some faux freckles, especially around the bridge of your nose, for a more natural look. What is more, if you want to raise the bar for the soft girl aesthetic, you can always add some play of art here and there on the face. You might want to use stickers, stencils, or glitter to make tiny and cute heart or star shapes around your cheeks to complete the look.

Set The Look

The last and most essential step you should always keep in mind before wrapping up the makeup session is to set the look. With an endless number of makeup setting mists flooding the market today, you can grab one easily and spray it on the face adequately. It will not only allow you to wander across the streets without having to stress over wearing out the makeup due to the environmental conditions but will also keep your face fresh and super glowing. Spray it onto your face from a distance, and, voila, you are all done!

So, what do you think of this aesthetic and the makeup inspired by it? Is it not charmingly cute and feminine? So, now that you have the chapter and verse to create this popular and coveted look at your disposal, what are you waiting for? Go ahead, grab your tools, and become a master of the soft girl makeup look. Also, you can be brave and add your personal touch to the tips mentioned above and own the look! After all, makeup is all about expressing your beauty and yourself in ways words cannot.

Frequently Asked Questions

How do you do soft makeup for beginners?

As a beginner, ensure you have the right makeup products for the soft girl look. Cleanse your face and prime it before applying makeup. Choose a medium coverage foundation since you are a first-timer and wouldn’t want to go over the top immediately. Follow the regular instructions after this, dab the products nicely, and you are almost good to go. And if you want to add more fun to the look, you know you can count on the stickers, tattoo stamps, and glitters.

How long does soft glam makeup take?

While a beginner may take around 30 minutes to do soft glam makeup, a pro may ace it within 15 minutes. However, the time taken to create the look may vary depending on the tools used.

What is soft vs glam makeup?

Soft makeup simply enhances your natural look. It uses light and neutral colors, a fresh-looking base, natural blush appearance, and glossy lips. While glam makeup lets you get creative and bold and includes heavy eye makeup, bold lips, and contouring.

Can you achieve a soft-girl makeup look with drugstore products?

It is definitely possible to achieve soft girl makeup with drugstore products given that the products are lightweight and high quality. The key is to choose cosmetics according to your skin tone.

How can you customize soft girl makeup for different skin tones?

Each skin tone should use palettes that match their skin color. Fair people should use light pink or peach tones for highlighter and blush and beige, pink, or light brown for eyeshadow. Warm shades of coral, peach, or apricot look natural on medium skin tones and they should choose a highlighter with a golden undertone. Dark skin tone is complemented by bold colors like rose or warm berry. They should use a golden or bronze highlighter, deep berry or bold pink lip colors, and gold and brown eyeshadows.

Key Takeaways

  • ’Soft girl’ refers to a fashion aesthetic that embodies cuteness and femininity.
  • Soft girl makeup involves rosy skin, big, round eyes, fluffy lashes, and a lot of pink blush along with glossy lips.
  • It is possible to create your own soft girl look by experimenting with different products and shades to match your vibe.
soft girl makeup

Image: Stable Diffusion/StyleCraze Design Team

Want some tips and tutorials on how to do soft girl makeup? Check out this video to watch the easy-to-follow tutorial and become an adorable softie!

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Danielle Wilkinson Brucklacher

Danielle Wilkinson BrucklacherLicensed Cosmetologist

Danielle obtained her cosmetology license from MTI College and continued with her education in Makeup Artistry at Bellus Academy. She then began session styling for weddings and special events, including celebrity occasions. With 14 years of experience, Danielle has made herself available in salons for color services and offers on location services, including professional fashion styling, in Southern California.read full bio

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