Everything You Need To Know About Wella Color Charm Permanent Liquid Hair Toners

Fix your irregular bleached streaks effectively with one-of-a-kind products from the brand.

Reviewed by Yvey Valcin, Hairstylist Yvey Valcin Yvey ValcinHairstylist insta_icon
Written by , MA (English Literature), Certified Skin Care Coach Shiboli Chakraborti MA (English Literature), Certified Skin Care Coach linkedin_icon Experience: 4 years
Edited by , MBA, Certified Skin Care Coach Krati Darak MBA, Certified Skin Care Coach linkedin_icon Experience: 3 years
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Wella Color Charm Liquid Hair Toners are great at fixing brassy tones in your hair. These toners help neutralize unsightly red, yellow, and orange leftover streaks in your bleached hair. These permanent liquid toners are available in 8 different shades covering ash, beige and silver color palettes. You need to pick vibrant colors opposite on the color wheel to nullify the effects. So, to correct your brassy or orange hair, bleached and colored hair, try cooler colors such as violet, blue and green. Also, yellow tones can be counteracted with a violet toner, red by a green toner, and orange by a blue one. Pick a toner from this range that helps in neutralizing tones to color and correct your hair shade at the comfort of your home if you do not have the time, energy, or money to visit a salon. So, go ahead and get your hair care game back on.

Products
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T28 – Natural Blonde
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T10 – Pale Blonde
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T14 – Pale Ash Blonde
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T18 – Lightest Ash Blonde
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T15 – Pale Beige Blonde
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T11 – Lightest Beige Blonde
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T27 – Medium Beige Blonde
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T35 – Beige Blonde
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WCC_PermanentLiquidToners_Chart

1. Silver

T28 - Natural Blonde

Pre-lighten your hair to yellow before applying this toner to get a natural blonde shade. If you want to know more about this product, check out this video on YouTube, which details the reviewer’s experience.

Color: T28 Natural Blonde | Product Dimensions: 1.85 x 0.94 x 3.66 inches | Weight: 1.4 Ounces
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T10 - Pale Blonde

Previously known as Ivory Lady, this blue toner gives your pre-bleached blonde hair the lightest platinum or silvery shade. The violet-blue undertones of this lightest shade toner will cancel out the yellow-orange tones in your hair.

Color: T28 Natural Blonde | Product Dimensions: 1.85 x 0.94 x 3.66 inches | Weight: 1.4 Ounces

protip_icon Pro Tip
Color-treated hair fades overtime, and bleach-blonde hair oxidizes and takes on brassy tones. To maintain healthy-looking shade, tone your hair every 6 to 8 weeks.

2. Ash

T14 - Pale Ash Blonde

Earlier known as the Silver Lady, this toner contains violet-blue undertones that add a pale grayish tint to your pre-lightened pale yellow tresses, resulting in a pale ash blonde hair color.

Color: T28 Natural Blonde | Product Dimensions: 1.85 x 0.94 x 3.66 inches | Weight: 1.4 Ounces
T28 - Natural Blonde
T10 - Pale Blonde
T14 - Pale Ash Blonde
Color T28 Natural Blonde T28 Natural Blonde T28 Natural Blonde
Dimensions 1.85 x 0.94 x 3.66 inches 1.85 x 0.94 x 3.66 inches 1.85 x 0.94 x 3.66 inches
Weight 1.4 Ounces 1.4 Ounces 1.4 Ounces
Rating
Reviews247--
Price$7.83--
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T18 - Lightest Ash Blonde

To get rid of light brassy tones from your pre-bleached yellow hair, use this violet-based toner to obtain the lightest ash blonde tone. To cancel out those brassy hues on dark hair, pre-lighten your hair to a golden-yellow shade and use one of the Wella Color Charm toners belonging to the Beige family, such as T15, T11, T27, and T35. This range helps to color correct your hair shade and will help you get a captivating hair color that is a blend of beige and golden blonde shades.

Color: T28 Natural Blonde | Product Dimensions: 1.85 x 0.94 x 3.66 inches | Weight: 1.4 Ounces

protip_icon Pro Tip
More than 40 years ago, Franz Stroher, a hairdresser and beauty expert, established his own company in Rothenkirchen, Germany, in 1880 to make and sell hair tulle.

3. Beige

Naturally black or dark brown hair tends to develop reddish-orange or red tones when bleached blonde. To cancel out those brassy hues on dark hair, pre-lighten your hair to a golden-yellow shade and use one of the Wella Color Charm toners belonging to the Beige family, such as T15, T11, T27, and T35. This range helps to color correct your hair shade and will help you get a captivating hair color that is a blend of beige and golden blonde shades.

T15 - Pale Beige Blonde

Applying Wella Color Charm T15 toner on your pre-lightened golden yellow hair will leave your tresses with a pale beige blonde shade.

Color: T15 Pale Beige Blonde | Product Dimensions: 1 x 2 x 3.7 inches | Weight: 1.4 Ounces

T11 - Lightest Beige Blonde

When this violet-green toner is applied to yellow-hued hair, the result is a light, delicate shade of beige blonde.

Product Dimensions: 1.85 x 0.94 x 3.66 inches | Weight: 1.4 Ounces.

protip_icon Pro Tip
Get a gloss once in a while. Closing your hair’s cuticle with a hair gloss helps to seal in color and add shine to the strands. If you take good care of your hair and use the correct products but your toner is still fading, this can be a great solution.

T27 - Medium Beige Blonde

If you want to go for a slightly darker shade than the color obtained from the application of T11 toner, T27 is your best choice with long-lasting results. It lifts your hair color to a medium beige blonde.

Product Dimensions: 0.98 x 0.98 x 0.98 inches | Weight: 1.4 Ounces

T35 - Beige Blonde

By canceling out the reddish-orange tones in your golden-hued hair, this violet-green toner gives you the perfect shade of beige blonde.

Product Dimensions: 0.98 x 0.98 x 0.98 inches | Weight: 1.4 Ounces
*The prices provided in this article are based on the latest available information. However, they may vary due to changes in pricing by the seller and/or promotional offers.

After you’ve decided on the toner you want to use, follow the instructions given in the next section to even out your hair color.

How To Use Wella Color Charm Permanent Liquid Hair Toner

What You Need

  • Wella Color Charm Permanent Liquid Hair Toner
  • 10 or 20 volume developer*
  • Gloves
  • Old t-shirt
  • Hair coloring brush
  • Glass bowl
  • Shower cap

*Developer of a higher volume should be used only under the supervision of a professional hair colorist.

Process:

  1. Mix the toner and developer in the glass bowl in a 1:2 ratio (i.e., one part of the toner and two parts of the developer). Do a strand test to see how long it takes to attain the desired result.
  1. Make sure that your hair is damp before applying the toner. Then, put on your hand gloves and wear an old T-shirt to avoid staining your hands and clothes.
  1. Clip up the top layers of your hair to start the toning process from the bottom section of your hair.
  1. Apply the toner evenly to small sections of your hair, from the roots to the tips, with the hair coloring brush. Once you are done applying with the bottom section of your hair, move to the top section.
  1. After you have applied toner to all your hair, put on a shower cap and leave it on for 20-30 minutes. Don’t panic if the toner looks purple or blue on your hair – it’s just a part of the toning process.
  1. After the instructed time, rinse off the toner thoroughly with cool water. Don’t use shampoo, but moisturize your hair with a conditioner for a deep conditioning treatment. Don’t wash your hair with a shampoo for 24 hours to prevent the toner from fading before it has fully set in.

You already know that colored hair requires a lot of maintenance. Well, toned hair requires its own set of maintenance tips that you need to follow to keep it looking fresh. Check them out in the next section.

Tips For Maintaining Toned Hair

  • If you want your toned hair to last longer, use a dry shampoo or a sulfate-free shampoo twice a week instead of washing it with a regular shampoo.
  • Apply leave-in conditioner 2-3 minutes before washing your hair. This conditions your hair and prevents brassy tones from occurring again. Using a purple shampoo or a purple conditioner once a week also works as a form of restorative care for maintaining the vibrancy of your hair color.

Infographic: How To Choose The Right Toner For Your Bleached Hair

If you have colored or highlighted hair and want to instantly brighten your color, a toner is the way to go. It will help remove any unwanted undertones and refresh your bleached hair, which lets you rock your colored tresses until your next salon session. Go through the infographic below to know how you can choose the right hair toner that will help you solve your specific hair issues.

How To Choose The Right Toner For Your Bleached Hair

Illustration: StyleCraze Design Team

Hair toner is like a magic potion that can give you the hair color of your dreams. And no one does it better than Wella Color Charm. So, what are you waiting for? Try out Wella Color Charm Permanent Liquid Hair Toners and let us know about your experience in the comments section below.

Frequently Asked Questions

Can I use Wella Color Charm as a toner?

Yes, the Wella Color Charm toners are liquid toners used to fix the brass tone in your hair.

What does Wella Color Charm Toner do?

The Wella Color Charm toner is used to neutralize any unwanted warm tones, especially on blond or bleached hair.

Do you apply toner on wet or dry hair?

It is best to apply toner on damp hair, not completely dry and not even dripping wet. Applying it on damp hair will ensure that the toner gets absorbed thoroughly.

Which Wella toner cancels out orange?

Yes, the Wella toner such as the T10 – Pale Blonde cancels out any warm shades like yellow, bronze or orange from your hair.

What happens if you leave the toner on too long?

Leaving toner in your hair for a long time can cause your hair to oversaturate with pigment and you may end up with either too darker tone or too light shade.

How often can you use Wella Color Charm Toner?

You can apply the toner every three to five weeks to maintain the color.

How long should I leave toner in my hair?

Leave your toner anywhere between 30 to 45 minutes and then wash and condition your hair.

Will a toner lighten my hair color?

No, toner does not lighten your hair color. It only alters the undertone of the hair but will not impact the shade.

Does Wella toner damage hair?

Excessive use of any toner regardless of the brand can be damaging to your hair. Toners contain chemicals and going overboard with using one can make your hair unhealthy.

Yvey Valcin

Yvey ValcinHairstylist

Yvey Valcin is a celebrated master stylist based in Seattle, WA, and was one of the highest rated stylists at the flagship Gene Juarez salon in Seattle. He is known for his superior cutting technique and has styled for top editorial and fashion events, such as New York and Paris Fashion Week.

Read full bio of Yvey Valcin