#WearYourColor & reclaim the beauty narrative: Lotus Herbals

by Rohit Kumar

NEW DELHI: Beauty brand Lotus Herbals is encouraging women to reclaim the narrative by defying stereotypical beauty standards and wear the colours that define them. The campaign, #WearYourColor, is a new manoeuvre for women to make their own rules of beauty. Designed by HerHQ Media in partnership with Stylecraze and Lotus Herbals, the initiative playfully dwells upon the… https://www.indiantelevision.com/mam/media-and-advertising/ad-campaigns/wearyourcolor-reclaim-the-beauty-narrative-lotus-herbals-210407

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