We all have grown up using sandal soaps or talcum powders that give us glowing skin, and a refreshing fragrance of pure sandalwood throughout the day. The thought of our mothers bathing us with these sandal soap bars or dusting sandal powder before a special event takes us down memory lane. Well, these are the magical Mysore Sandal Soap bars that weave magic with their cleansing properties and natural fragrances. Mysore Sandal is found in all our cabinets as an all-time favorite, a classic indeed. Discover the range of Mysore Sandal at StyleCraze Reviews and rekindle your memories from childhood.
Mysore Sandal has been a classic cult favorite for every family. You will fondly remember the different packaging of various Mysore Sandal products found on your dressing table cabinet or at the front of your cupboard shelf. Each of them has been used regularly day in and out for glowing, healthy-looking skin. The recipe behind all these memories is old and memorable.
Dating back to the 20th century, Mysore Kingdom was the largest producer of sandalwood in India. These were exported to Europe but during world war II, it went for a toss. The then king of the Mysore Kingdom, Krishna Raja Wadiyar IV made use of these reserves by setting up a Government Soap Factory in Bangalore in 1916. It first created the Mysore Sandal Soap whose main ingredient was Sandalwood Oil. After a few years, the Karnataka unification happened. It came under the company named Karnataka Soaps and Detergent Limited. A mythological creature named Sharabha was selected as the logo of the brand. It has the body of a lion and the head of an elephant. It symbolized wisdom, courage, and strength.
The soap factory at Karnataka Soaps and Detergents Limited produce 26,000 tonnes of soap every year, making it one of the largest soap factories in India. The company earned 1.5 billion rupees in 2004-2005, out of which Mysore Sandal Soap alone had a monthly revenue of Rs. 75 million. The marketing strategies of this soap include a scheme where the distributors who meet the highest target of sales could enter a drawing where they can win gold or silver coins.
On 10th May 2016, the company celebrated its centennial anniversary. In 2017, they launched a new range of soaps named Mysoap which showcases ethnic Indian women in many traditional looks on its packaging. Over the years, Mysore Sandal has grown from one soap to many, detergents, incense sticks, talc powders, baby products and so much more. Find the best of Mysore Sandal right here at StyleCraze Reviews.