As we make more advancements in science and technology, we are also in dire need of saving nature, climate, and the environment. While most of us are in a process of learning, some brands help us educate ourselves and contribute towards the goodness of planet earth. Plum is a 100% vegan product line that manufactures products that not just do good to your skin but also spread love towards the environment. The brand offers an extensive range of cruelty-free and vegan products that are always free from parabens and phthalates. Explore this skin-friendly and environment-friendly brand at StyleCraze Reviews.
Plum was born to nourish, nurture, protect, and sustain the skin with essential natural nutrients blended with the brilliance of science. The brand has always believed to be good not just to our skin but also to the environment that gives us so much, so endlessly. The brand abides by the fact that we are all the prettiest in the skin we were born in. Hence, nourishing, repairing, and protecting it to keep it at its best is a necessity. This belief is one of the many reasons why the brand also discards the manufacturing of fairness creams. It strongly believes that goodness is treasuring your natural skin and respecting the diversity around us. The brain behind Plum Goodness is called the Director of Goodness. He is a Double gold medalist IIT Chemical Engineer & MBA. He is also an Award-winning product formulator, former management consultant, and venture investor.
Every brand’s success speaks volumes through its determined values. Plum has a set of values that make them stand true to the core of their work. Customer delight is their biggest priority. Respect for human capability, diversity, and hard work is the second important pillar of Plum values. The transparency to not hide anything from their customers is also an essential part of Plum values. Last but not least, sustainability is the strongest ethic the brand holds. It believes in preserving the goodness we are all blessed with.
Sustainability at Plum is practised through an innovative campaign called #Empties4Good. All Plum products are packed in recyclable packaging. Once you are finished using a product, you can send the empties to the brand. Then, they send it to a verified recycler for free. Moreover, with every empty that you send the brand, it rewards you with Rs.50 in your shopping cart at plumgoodness.com. This process not only helps in recycling but also rewards you for the goodness that you participate in. Who wouldn’t vouch for this, isn’t it?
Plum is also a humble part of the global movement, One Percent for the Planet. This movement started in 2002 and today, over 1200 member companies in 48 countries donate 1% of their annual sales to sustainability initiatives. In just over 10 years, these 1% contributions have accumulated to more than $100 million to the planet. Now you know, where the goodness lies. Plum has been featured on iDiva, Femina, Vogue, Verve, Cosmopolitan, Swirlster.
Plum products are 100% vegan, cruelty-free, and PETA-certified. However, they aren’t 100% natural. Although not completely natural, Plum as a brand is very transparent with its customers about its ingredients and formulations. The formulas are created keeping sensitive skin in mind. Nevertheless, the brand recommends a patch test for all sensitive skin beauties. The products are also suitable for children over the age of 3 years. Pick your best grabs right here.
Product Category: Face washes & cleansers, Face scrubs, Face mists & toners, Face masks, Facial moisturizers, Sunscreens, Face oils, serums & specialists
Skin Concern: Acne & Oil Control, Anti Ageing, Dryness, Dull Skin, Sun Protection, Sensitivity, Tanning & Pigmentation
Skin Type: Oily & Acne-Prone Skin, Normal/Combination Skin, Dry Skin, Sensitive Skin, Mature Skin
Product Category: Shampoo, Conditioner, Hair Mask, Hair Oil
Hair Concern: Chemically tested, dull-damaged
Product Category: Shower Gels, Shower Creams, Body Mists, Body Lotions, Body Scrubs, Body Oils, Body Butters, Hand Care, Foot Care
Body Concern: Body Cleansers, Exfoliation, Moisturization, Intense Moisturization, hand Moisturization, Foot Moisturization
Kajal, Makeup Remover, Lip Balms