The definition of natural skincare has evolved over the years. With various discoveries and safety rules being set, certified natural skincare has reached a whole new level ensuring the best and the truest natural formulations for your skin, hair, etc. SoulTree is the first Indian brand to offer European-certified natural personal care and beauty products. It brings authentic Ayurvedic recipes alive with essential natural ingredients. Explore more about SoulTree here at StyleCraze Reviews.

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SoulTree is founded by Vishal Bhandari who quit his Merchant Navy job in the 1990s with new spirits to do something for himself. The turn of the millennium and the Earth Charter’s preamble beginning “We stand at a critical moment in Earth's history, a time when humanity must choose its future,” created a pool of thoughts in the mind of the founder. The realization that whatever he chooses will create an impact on the world drove him to the foundation of SoulTree. During his travels to the Himalayas, he spent a lot of time at the NGOs and with local farmers who were practicing organic farming. He extended his hands to support them by building markets for their organically grown Ayurvedic herbs.

Vedicare Ayurveda Pvt Ltd was set up to build markets for helping small farmers get fair and deserving prices. It sources herbs from various farmers and NGOs directly and supplied them to national and international customers. This process is good for everyone involved in the process. The thought to promote the goodness of organic herbs into people’s lives and benefit the small farmers directly had to be expanded. Hence, SoulTree was created as a line of natural beauty products to be made from natural and organically grown Ayurvedic herbs.

A chemist, a 70-year-old Ayurvedic doctor, and an entrepreneur spent sleepless nights for three years with immense dedication and zeal to produce the first set of five natural cosmetics. It received BDIH’s Germany’s Natural Certification. Today, SoulTree has expanded to sixty natural beauty products. All of them are made with certified organic raw and natural ingredients.

The brand believes truth is the route to beauty. It is truthful by being Ayurvedic, Organic, and Ethical. SoulTree is transparent to its customers. It lists every ingredient that goes into the making of its products. It is free from harsh chemicals. The botanical extracts used are made in-house in real Ayurvedic tradition. It is today available in major cities of our country, as well as in countries like France, Switzerland, Germany, United Kingdom, Spain, Bulgaria, Ukraine, South Africa, Australia, and Japan. The brand has partners and customers of all ages, genders, and nationalities.

SoulTree aims to nurture. It replicates nature in order to repair your problems from the within, without any harmful effects. We have curated a list of best-selling SoulTree Products just for you.

SoulTree Products Range

  • Skin Care: Cleanser & Scrub, Creams & Moisturizers, Lip Balms, Face Oils, Face Packs, Toning Mists, Body Oils
  • Hair Care: Shampoos, Hair Conditioner, Hair Oils
  • Bath Care: Shower Gels, Soaps
  • Makeup: Ayurvedic Kajals, Ayurvedic Lipsticks, Ayurvedic BB Creams, Ayurvedic Mascaras, Ayurvedic Lip Glosses

Best-selling SoulTree Products

  • SoulTree Nourishing Cream - Saffron & Almond Oil with Natural Vitamin E
  • SoulTree Hair Conditioner - Hibiscus & Henna with Nourishing Shikakai
  • SoulTree Anti Wrinkle Cream - Turmeric and Amla with Skin Firming Brahmi
  • SoulTree Licorice Hair Repair Shampoo with Strengthening Bhringraj
  • SoulTree Hand & Foot Cream - Kokum & Honey with Mountain Raspberry
  • SoulTree Cleansing Lotion - Aloe & Rose Water with Skin-Toning Licorice
  • SoulTree Sun Protection Cream SPF 30 - Aloe & Green Tea
  • SoulTree Under Eye Gel - Pomegranate and Almond Oil
  • SoulTree Anti-Aging Face Oil with Pomegranate, Almond, and Apricot Oils
  • SoulTreeTriphala Hair Revitalizing Shampoo


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