Priyanka Chopra Jonas: The New Ambassador For Positive Change At The British Fashion Council
Niharika has a passion for all things art, music, and travel and has over 4 years of experience in writing for social media. During her spare time, she likes experimenting in the kitchen, playing vide... read full bio
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On Tuesday, actress Priyanka Chopra announced that she had been appointed as an ambassador for positive change by the British Fashion Council (BFC). Priyanka is appointed considering her immense presence in the fashion world and she will work with the organization to support its efforts to use fashion as a positive and uplifting platform to inspire future generations. Priyanka released a statement on Twitter detailing her duties as well as her plans for the future. Here’s what the inspiring megastar had to say about receiving this prestigious position and inspiring positive change:
“The Pulse Of Pop Culture”
I am honored to be the British Fashion Council’s Ambassador for Positive Change while I’m living and working in London over the next year.
We’ll have some really exciting initiatives to share soon, and I look forward to bringing you on this journey with me.@BFC #CarolineRush pic.twitter.com/NAv15vuuoi— PRIYANKA (@priyankachopra) November 16, 2020
Priyanka referred to fashion as the “pulse of pop culture” in a statement that she released on her social media feed. She spoke about how fashion can be a powerful force and has the ability to connect different cultures. She mentioned that fashion has a way of bringing people together and uniting them. She added that through her role she hoped to encourage and highlight the immense creativity and incredible diversity that goes into the fashion process. She spoke about how she wanted to get behind and champion iconic and budding fashion designers into doing their own part and stated that she wanted to use her role to make an impact on both people as well as our planet.
Priyanka is a huge champion of the environment and also acts as a spokesperson for the importance of creative education. According to a spokesperson from the BFC, Priyanka was chosen as an ambassador because of the incredible work she puts in as a social activist, a woman’s rights activist, and promoting causes of utmost importance like the environment. Priyanka also uses her massive reach for the betterment of others. Caroline Rush, the Chief Executive for BFC stated that they were delighted to have Priyanka on board and spoke about how she is over the moon to have the opportunity to connect with and work with her over the next twelve months. Priyanka will play an active role in the organization and will be in attendance of major BFC events like London Fashion Week, and the Fashion Awards from the month of November 2020 until the month of December 2021.
From Being A Victim Of Bullying To Being A Fashion Icon
Priyanka did not have it easy during her early days. Although she came from a financially well-off background as both of her parents worked in the Indian army, she was subjected to immense racism and body shaming when she was a young teen growing up in the US. Priyanka spoke about how in the 10th grade she had classmates who referred to her as “brownie” because of her golden brown skin and told her to “go back on the elephant she came on”. Priyanka, who was born in Bihar, was sent to the United States to stay with her aunt when she was around 13 years old. She attended high schools in Massachusetts, Iowa, and Queens in New York.
When asked why she wanted to bring attention to racial injustice, Priyanka spoke about how she did not want her future children to grow up in a world where they had to undergo what she had to go through. She added that she believed racist behavior was learned and that it could be changed if someone took active effort in doing so. She had stated that although she was bullied immensely, she had an “innate sense of self” that was instilled in her through her parents and their upbringing. Priyanka has also opened up about being body shamed and targeted for her facial features. She once spoke about how someone had mocked her for her nose when she was barely 18 or 19 years old and had asked her to get her nose fixed as it was “disproportionate to her face”.
Despite facing all of these problems, Priyanka strived on and went on to enter the world of fashion as a successful model. She was crowned as Miss World 2000. Her incredible physique, work ethic and stunning skin tone won her praise from many in the fashion industry and it was eventually her big ticket into films. Priyanka has walked multiple fashion shows for major brands and designers like Manish Malhotra, Neeta Lulla, Blenders Pride Fashion Week, and even Lakme Fashion Week. Priyanka has also worked on a film called Fashion that exposed the often shady and seedy underbelly of the Indian fashion industry.
Priyanka has come a long way from her days struggling to make it as a model. It’s wonderful to see her strive to make a positive impact and change for the world through her immense reach and star power. She is one of the few Indian celebrities who strive to make a change in not just our country but on the global front. We hope to see her follow many other sustainable and helpful endeavors to make the world a better place. Tell us all of your thoughts on this article in the comment section below.
