It is spending on appearance-enhancing items like lipsticks with financial limitations.
As per experts, making such purchases helps women feel better.
Lipstick fits the bill of being purchased the most.
As per experts, there are plenty.
Using cosmetics helps women look attractive and catch the attention of romantic partners.
There are fewer men with access to resources in recessionary times.
Women also use cosmetics to be seen more favorably in the workplace.
Women view makeup and clothes as means to positively affect people’s perception of them.