The 21 Best Japanese Face Masks Of 2025 – Reviews And Guide
Hydrate your skin, minimize pores, and restore elasticity with products from Japan.
Image: StyleCraze Design Team
Japanese face masks dominate beauty circles! There are many of them out there, and each is packed with goodness! Many skin care lovers swear by these products. The Japanese beauty industry is more concerned with the quality of ingredients and the performance of products. Furthermore, skin care and beauty products sold there must adhere to strict regulations. In other words, these products are safe and effective for maintaining a healthy complexion. Here are the top Japanese masks available on the market. Take a look!
In This Article
The Top 21 Japanese Face Masks Of 2025
1. Best Hydrating:Keana Nadeshiko Rice Mask
Product Claims
This face mask is recommended for those who have dry skin and open skin pores. This results-driven sheet mask is enriched with a rice-derived serum that keeps the skin moisturized and minimizes the skin pores. Each packet contains 10 sheet masks.
Pros
- Hydrating
- Professional-grade
- 100% domestically produced rice extracts
Cons
- Contains parabens
- Masks are not individually packed.
Caution
Why We Think It's Worth Buying
The extensive 970 rave reviews on Amazon prove why we are vouching for this product.
2. Best Colorant-Free:Hadabisei Kracie Facial Mask 3DAging Moisturizer
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Product Claims
This face mask contains coix seed extracts, calendula extracts, yuzu ceramide, and glycerin, along with penetrative collagen. This scientifically formulated mask helps to keep your skin soft, smooth, and radiant. If your skin needs moisturization and intense care, pick this mask.
Pros
- Fragrance-free
- Allergy tested
- Colorant-free
Cons
- Expensive
- May not properly fit on the face.
3. Best Anti-Aging:Hada Labo Tokyo Anti-Aging Facial Sheet Mask
Product Claims
This multi-step mask claims to give your face a spa-like treatment every time you use it. It claims to boost hydration and have anti-aging effects. This results-driven mask contains ceramides, Camellia sinensis leaf extracts, hydrolyzed marine collagen, and hydrolyzed hyaluronic acid that reduce the appearance of fine lines, restore firmness and elasticity, and give you visibly younger and brighter skin.
Pros
- Paraben-free
- Phthalate-free
- Sulfate-free
- Dye-free
- Dermatologist-tested
- Mineral oil-free
Cons
- None
4. Best For Sensitive Skin:MINON Amino Moist Face Mask
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Product Claims
This purifying face mask is suitable for sensitive and dry skin. It contains nine amino acids and hyaluronic acid the provide intense moisturization to your skin and keep it healthy and radiant. It has a gel-like consistency and is extremely gentle.
Pros
- No added colors
- No fragrance
Cons
- May feel sticky.
"This mask is ultra-hydrating on the skin. Everytime I use it, my skin feel calm and looks clearer. It is soaked in essence that provides a refreshing, hydrating experience. It makes the skin appear plump."
Quick Tip5. Best Fruity Fragrance:Saborino Morning Mask
Product Claims
A packet of this skin tightening face mask contains 32 sheet masks. Each sheet mask claims to cleanse, tone, and act as a primer – like a minute of a complete skin care routine. It tightens the skin, keeps it moisturized, and prepares it for makeup.
Pros
- Fruity fragrance
- Cotton masks
Cons
- Contains alcohol
- Small
"I use these masks every morning in my routine for a refreshing start to the day. They add intense moisture and a cooling effect on my skin. It works well even on sensitive skin. It does not cause any irritation and redness."
6. Best Environment-Friendly:Kose Clear Turn Essence Hyaluronic Acid Facial Mask
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Product Claims
This facial mask contains hyaluronic acid and is meant for dry skin. It moisturizes your skin and helps it retain moisture for long. It keeps your skin smooth, hydrated, and soft.
Pros
- Made with environment-friendly material
- Mineral oil-free
- Alcohol-free
- No added colors
- Fragrance-free
Cons
None
7. Best Versatile:HADA LABO Koi-Gokujyun 3D Perfect Mask
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Product Claims
The HADA LABO 3D Perfect mask contains a blend of collagen, ceramide, and four types of hyaluronic acid to provide an intense dose of moisture to your skin. Each sheet mask is claimed to be equivalent to six skin care products – lotion, milk lotion, serum, cream, face mask, and eye mask.
Pros
- Contains 30 sheets
- Contains fermented rice extracts
Cons
- Contains parabens
- May not fit the face.
Pro Tip8. Best Brightening:Kose Clear Turn White Vitamin C Facial Mask
Product Claims
This mask is infused with a rich and hydrating serum. The antioxidant-rich serum contains botanical extracts, such as Sambucus nigra flower, Clematis vitalba leaf, Spiraea ulmaria, Hedera helix (ivy), and Equisetum arvense extracts. These natural ingredients prevent dullness and dryness and keep your skin soft.
Pros
- No added colors
- No added fragrance
- Mineral oil-free
- Alcohol-free
Cons
None
9. Best Skin Softening:Utena Premium PUReSA Golden Jelly Sheet Mask
Product Claims
This deep-cleansing Golden Jelly sheet mask contains eight types of amino acid, ceramides, and squalane. It helps to soften your dry skin and goes deeper into your skin layer to rejuvenate it.
Pros
- Alcohol-free
- No additives
- Mineral oil-free
- No animal-derived ingredients
- No synthetic fragrances
Cons
- Not all may like the thick consistency of the serum.
10. Best Barrier Repair:GATSBY Mandom Barrier Repair Facial Mask
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Product Claims
As the name suggests, this barrier repair facial mask aims to protect the natural barrier of your skin by keeping it moisturized. This face mask helps your skin to stay nourished and plump. This results-driven mask contains nano hyaluronic acid and collagen that help to maintain your skin’s elasticity.
Pros
- Preservative-free
- Fragrance-free
- No colorant
Cons
- None
"This mask suits sensitive skin without causing irritation. Everytime I use it, it leaves the skin feeling silky. The hydration it offers makes me want to use it more often. The best part is, it is fragrance-free!"
11.Best Anti-Inflammatory:Hadabisei Moisture Penetration Mask
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Product Claims
This product is specially made for mature skin. It helps boost the hydration level of the skin, making it plump. It also claims to prevent the signs of aging and keep acne at bay. It is anti-inflammatory and contains vitamin C and green tea extracts that soothe the skin and prevent inflammation.
Pros
- Fragrance-free
- Dye-free
Cons
- Contains parabens
12.Best Moisturizing Ingredients:HadaLabo Rohto Goku-Jun Hyaluronic Facial Mask
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Product Claims
This pre-cut skin-brightening cotton mask offers maximum moisture retention. This scientifically formulated mask is enriched with moisturizing ingredients that deeply condition your skin and keep it soft. It also helps brighten the skin without irritating it.
Pros
- Fragrance-free
- Suitable for all skin types (including sensitive skin)
Cons
None
"This face mask is quite hydrating. It softens the skin and is great to use during the dry, cold conditions. It's best used at night, so you can wake up with glowing skin the next morning. It's great for travel as well. Quite a hydrating find for anyone needing that extra boost of moisture without the fuss."
13.Best For Dead Skin:My Beauty Diary Facial Mask
The gentle My Beauty Diary Facial Mask is infused with hyaluronic acid that moisturizes your skin and soothes itchiness. Your skin will feel soft, supple, and baby-like. Arnica montana extract present in this mask protects the skin against environmental irritants and prevents pigmentation. Cucumber, kiwi, and pineapple remove dead skin cells and make your skin brighter. Damask rosewater and aloe vera replenish the natural skin moisture and eliminate uneven skin tone.
Pros
- Non-comedogenic
- Soothes the skin
- Pleasant scent
- Value for money
- Cute packaging
Cons
None
"These hyaluronic acid sheet masks are great for instantly hydrating the skin. If you're dealing with dry patches, flakiness, or looking for that added moisture boost, these sheet masks can be your go-to. After using them consistently, I've noticed improved skin texture. They're great for travel as well."
14.Best Healthy-Looking:Tatcha Luminous Dewy Skin Mask
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Product Claims
This face mask by one of the most popular J-beauty brands, Tatcha, is enriched with hydrating botanical oils. It contains rice germ oil, which is rich in vitamin E and essential fatty acids that nourish your skin and make it smooth and luminous. This dermatologist-tested oil-control sheet mask is made of ultra-thin microfiber and drenched in 20 mL serum that promises maximum absorption.
Pros
- Non-comedogenic
- Dermatologist-tested
- Cruelty-free
- Mineral oil-free
- Fragrance-free
- Sulfate-free
- Paraben-free
- Phthalate-free
- No DEA and TEA
Cons
None
15.Best For Skin Texture:SK-II Facial Treatment Mask
Product Claims
The SK-II Facial Treatment Mask is an award-winning Japanese face mask. It is drenched in a serum that contains Pitera, an ingredient that is rich in minerals, vitamins, amino acids, and organic acids that work together to boost hydration, promote cell renewal, and improve your skin texture.
Pros
- No artificial fragrance
- No artificial colors
- Cruelty-free
- Suitable for all skin types
Cons
- Contains parabens
16.Best Radiance-Boosting:Shiseido Benefiance Pure Retinol Intensive Revitalizing Face Mask
Product Claims
This concentrated sheet mask contains an advanced formula developed by Shiseido that features pure retinol and Chlorella plant extracts. This revitalizing face mask boosts the natural recovery process of your skin, improves skin texture, and prevents the signs of aging. This radiance-boosting mask is suitable for all skin types.
Pros
- Sulfate-free
- Phthalate-free
Cons
- Contains parabens
17.Best For Daily Use:Quality 1st All In One Sheet Mask
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Product Claims
These face masks come in a pack of 50 and are perfect for daily use. These are 100% pure cotton masks and extremely hydrating. These scientifically formulated and detoxifying masks keep your skin comfortable and smooth.
Pros
- Alcohol-free
- Oil-free
- No harmful chemicals
Cons
- None
"These sheet masks offer a dose of hydration without any stickiness. The essence feels light on the skin so its good enough for both day and night use. They're soothing and don't irritate even sensitive skin."
18.Best Radicals Free:DHC CoenzymeQ10 Face Sheet
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Product Claims
The firming DHC CoenzymeQ10 Face Sheet contains Coenzyme Q10, a powerful antioxidant that neutralizes any damage caused by the harmful free radicals. It contains sodium hyaluronate and collagen that help maintain the moisture level of your skin and keep it firm.
Pros
- Paraben-free
- Phthalate-free
- Sulfate-free
- Mineral oil-free
Cons
None
"This product delivers on its promise for smoother skin and added hydration. It fits nicely on the face and suits all skin types. It is packed with skin-friendly ingredients that firm and brighten the skin everytime I use it."
19.Best For Relieve Dryness:Alface+ Diamond Moisture
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Product Claims
This Japanese face mask helps relieve dryness. The Diamond Moisture face mask contains ceramides, hyaluronic acid, and amino acids that keep your skin hydrated and comfortable.
Pros
- No harmful chemicals
- Suitable for all skin types
Cons
- None
20.Best For Dark Spots:Pure Smile Essence Mask Black Pearl
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Product Claims
This whitening face mask contains pearl powder that helps reduce dark spots and discoloration. The exfoliating formula contains a whitening complex that brightens your skin and keeps it moisturized by reducing dead skin cells.
Pros
- Suitable for all skin types
- Contains hydrolyzed collagen
Cons
- Contains PEG
- Contains artificial fragrance
21.Best For Bouncy Skin:LuLuLun Face Mask Rich Moisture Type
No products found.
Product Claims
The LuLuLun Blue Face Mask provides intensive hydration. This sheet mask is best for dry skin. It is developed with Lipidure Technology that helps boost the hydration level of the skin and retain it for long. It contains hyaluronic acid, glyceryl gluside, and other hydrating agents that keep your skin soft and moisturized.
Pros
- No artificial colors
- No harmful chemicals
- Affordable
- Non-irritating
Cons
- Contains parabens
"These LuLulun sheet masks fit well on my face. They are non-sticky and offer decent moisture. They come with so much serum that I have to slather the extra on my neck and hands."
Many of you might wonder how these face masks or sheet masks work on your skin. Here is your answer.
How Do Face Masks Work?
The reason sheet masks are extremely popular is that they work in very little time. Unlike other facial treatments, you need to put the mask on your face, and in 15 minutes, they deliver a higher concentration of active ingredients to your skin. These are usually made of cotton and are face-shaped to guarantee maximum absorption and provide a cooling sensation.
Before you pick any, you need to be aware of what your skin needs. Here are a few tips to help you pick the right mask for your skin.
How To Choose The Best Face Mask: Things To Consider
- Pick Ingredients And Not Brands: Pick ingredients that your skin needs. For instance, if your skin is dry, pick masks with hyaluronic acid and ceramides. If you have acne-prone skin, pick acne-fighting masks with salicylic acid or tea tree oil. Also, avoid ingredients that can trigger allergic reactions. You can watch videos of testers’ experiences to better understand the ingredients and how they work on your skin type.
- Choose As Per Your Skin Type: Not all sheet masks are suitable for all skin types. Dry skin needs hydrating sheet masks, while oily or combination skin needs soothing and clarifying sheet masks. Pick calming sheet masks for sensitive skin and anti-aging sheet masks for mature skin.
- Check The Reviews: If you are not sure which sheet mask to pick after checking ingredients and skin type, check out the reviews. See what the reviewers are saying. Evaluate all parameters and then decide which mask to buy.
Infographic: Why Should You Use Japanese Face Masks?
Japanese face masks can offer several benefits for your skin. They contain high-quality ingredients and innovative sheet mask technologies that adhere well to the skin and ensure maximum absorption of beneficial ingredients. Check out the infographic below to learn why you should add Japanese face masks to your skin care routine.
Some thing wrong with infographic shortcode. please verify shortcode syntaxThe Bottom Line
One only has to take a look at Japanese skin tone to accept that Japanese face masks are the best in the market. They moisturize, hydrate, and nourish your skin and make it soft, supple, and even-toned. For instance, the Keana Nadeshiko Rice Mask minimizes skin pores, while the My Beauty Diary Facial Mask prevents skin pigmentation, and the SK-II Facial Treatment Mask improves skin texture, hydration, and radiance. Many of them are infused with potent ingredients like rice water, hyaluronic acid, etc., while some are made without harsh ingredients like parabens, artificial fragrance, alcohol, etc. You can also find cruelty-free and gluten-free products to suit various lifestyles. Add these calming masks to your skincare routine and watch your skin transform to the standards you have only dreamt of so far!
Frequently Asked Questions
How many times can a sheet mask be used?
You can use it once daily.
What do you do after a sheet mask?
Do not wash your face after applying a sheet mask. Let your skin soak the serum.
Can I use the same face mask twice?
No, it is not hygienic.
Can I apply makeup after a sheet mask?
Yes, you can.
Can anyone wear a Japanese mask?
Anyone can wear a Japanese mask. These masks improve the overall appearance of your skin and offer a youthful glow.
Why Trust StyleCraze?
Shiboli Chakraborti, the author of this article, is a certified skin care coach with a deep interest in skin care products. She devoted hours of research and has carefully curated the list of the best Japanese face masks for those looking to maintain a healthy skin. These products have been closely reviewed and selected based on user feedback on multiple online forums.
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