7 Best Shampoos For Red Color-Treated Hair

Protect your fiery, clean, and vibrant mane from damage with chemical-free shampoos.

By Oyendrila Kanjilal, Certified Skin Care Coach
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After spending time and money to get the perfect red hair color of your dreams, you wouldn’t want it to fade away in no time. That is where the best shampoos for red color-treated hair come to your rescue and keep your hair color vibrant and fresh. Besides cleaning all the oil, dirt, and build-up from your scalp, these shampoos protect your hair color from getting dull and fading away.

Professional hair expert Kerry Yates says, “Artificially colored red hair will constantly be challenged with maintaining that newly colored look. Unfortunately, this tone will fade faster than brunette or blonde shades due to the red pigment’s molecule size. As a result, special care must be given to keep your red hair looking its best.” So, to extend the longevity of your hair color, let’s have a look at the best shampoos for red color-treated hair. Read on.

Our Top PicksCheck Price
Best Keratin-Infused Formula: Joico K-PAK Color Therapy Color-Protecting Shampoo
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Best For Damaged Hair: John Frieda Radiant Red Red Boosting Shampoo
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Best Sulfate-Free: Redken Color Extend Magnetics Shampoo
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Best With UV Protection: L'Oreal Paris Elvive Color Vibrancy Protecting Shampoo
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Best Vegan Formula: Four Reasons Color Mask Toning Shampoo
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Best For Daily Use: Quantum Riveting Reds Color-Replenishing Shampoo
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Best Silicone-Free: Nexxus Color Assure Shampoo
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The 7 Best Shampoos For Color-Treated Hair

1. Best Keratin-Infused Formula: Joico K-PAK Color Therapy Color-Protecting Shampoo

The Joico K-PAK Color Therapy Color-Protecting Shampoo gently cleanses the hair and restores shine. It improves hair elasticity and prevents hair damage and breakage. The nourishing formula is enriched with African manketti oil, a rich source of vitamin E, that prevents color fading. It also contains keratin to repair hair damage and argan oil, a powerhouse of vitamin E, antioxidants, and essential fatty acids, to hydrate and nourish your tresses. This shampoo maintains color vibrancy after every wash.


  • Sulfate-free
  • Paraben-free
  • Soy-free
  • Gluten-free
  • Cruelty-free
  • Vegan



2. Best For Damaged Hair: John Frieda Radiant Red Red Boosting Shampoo

The John Frieda Radiant Red Red Boosting Shampoo is formulated with anti-fade technology and contains antioxidants like vitamin E and pomegranate extract that protect the hair from UV damage and keep it moisturized, soft, and shiny. It enhances your red hair color with every wash and acts as a clarifying shampoo to maintain scalp health and minimize frizz. This color-boosting shampoo volumizes limp hair and is safe for regular use and all types of hair. This video will provide you with added insights about the product.


  • Fresh fragrance
  • Suitable for damaged hair


  • May dry out the hair

3. Best Sulfate-Free: Redken Color Extend Magnetics Shampoo

The Redken Color Extend Magnetics Shampoo has a color-extending formula and offers a multi-target delivery system that prevents color bleeding and promotes healthy hair. The shampoo has an acidic pH that helps restore the hair’s natural pH levels and protects its color tone. Its RCT protein complex nourishes the hair strands from root to tip. This sulfate-free shampoo gently cleanses your hair, enhancing its color, shine, and vibrancy. Take a look at this video to know more about the product.


  • Sulfate-free
  • pH-balanced
  • Non-drying


  • Runny consistency

4. Best With UV Protection: L’Oreal Paris Elvive Color Vibrancy Protecting Shampoo

As the name suggests, the L’Oreal Paris Color Vibrancy Protecting Shampoo adds brilliant shine to your hair. This shampoo is packed with antioxidants and a UV system that protects your hair color and prevents fading. For optimal results and amazing shine, use it with the L’Oreal Color Vibrancy conditioner. The product can protect any hair color, and the results last for up to eight weeks.


  • Mild fragrance
  • Has UV filters
  • Gentle on the hair and scalp



5. Best Vegan Formula: Four Reasons Color Mask Toning Shampoo

The Four Reasons Color Mask Toning Shampoo contains colored pigments that tint your hair red. It helps in enhancing the vibrancy of the red tones and gives visible results from the first wash. This gentle color-depositing shampoo is perfect for red-colored hair as it cleanses it without stripping away its moisture or shine. It is also eco-friendly and does not contain harmful sulfates. This toning shampoo prevents static and is suitable for all hair textures and types.


  • Anti-static
  • UV protection
  • SLS-free
  • Cruelty-free


  • Not moisturizing
  • May stain

6. Best For Daily Use: Quantum Riveting Reds Color-Replenishing Shampoo

The Quantum Riveting Reds Color-Replenishing Shampoo is an effective color-care product that refreshes and brightens all red shades. It is formulated with sunflower seed extract that prevents color fading and deposits color refreshing elements, making the reds appear vibrant. The shampoo also contains vitamin C and wheat protein that gently cleanse the scalp while leaving it moisturized and healthy. It reduces frizz and adds shine to your pigmented locks. Learn more about this product in this video.


  • Suits all shades of red
  • For all hair types
  • Pleasant fragrance


  • May dry out the hair
  • May discolor skin or clothing

7. Best Silicone-Free: Nexxus Color Assure Shampoo

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Protect your color-treated hair with the Nexxus Color Assure Shampoo. It helps replenish nutrients to restore the shine and vibrancy of your hair. The formula is infused with an exclusive protein fusion blend (with elastin protein and quinoa), and it guarantees long-lasting color vibrancy for up to 40 washes. This shampoo keeps the vividness of your hair color intact.


  • Sulfate-free
  • Silicone-free


  • Runny consistency

All these color-protecting shampoos will help you extend the vibrancy of your red-dyed locks. They are milder than regular shampoos and have color-enhancing and conditioning properties. However, ensure that you are using these shampoos properly. Here are a few tips.

How To Use Shampoo To Refresh Your Red Color Treated Hair

  • Choose a color protectant shampoo and conditioner as these are gentle and free of harsh surfactants (SLS) that fade the color.
  • Wash your hair only when it is dirty. For the in-between days, use dry shampoos or opt for co-washing.
  • Massage your scalp with your finger pads (not nails) as this helps break away oil and remove product build-up—an underestimated culprit for causing color fade.
  • Don’t go for “rinse and repeat” and instead follow the “rinse and condition” method.
  • After shampooing, rinse with lukewarm-to-cool water and jump straight to your conditioner.
  • Never apply conditioner to the roots as it may cause build-up. Instead, focus on applying it to the hair ends.

Note: Kerry suggests, “Focus shampooing your scalp/ roots only; leave the mid-lengths and ends alone. The mid-lengths and ends that have been on your head longer will most likely have areas of damaged cuticle layers that are more susceptible to color fade. Do not help the process by massaging out your color with constant agitation plus water.

Simply getting your favorite red hair color is not enough, as you need to maintain those tresses with the right products. You must invest in the best shampoos for red color-treated hair. These shampoos are the ultimate rescue as they help maintain the freshness and vibrancy of your hair color. They also help remove oil, dirt, and product build-up from your scalp. They make your strands feel softer and smoother too. The products listed in the article are free from any synthetic products and fragrances. After you are done shampooing, we recommend rinsing your hair with lukewarm water and jumping straight into applying the conditioner.

Why Trust StyleCraze?

StyleCraze articles are backed by expert opinions and suggestions from certified professionals. Oyendrila Kanjilal, the author, is a hair care enthusiast. She loves experimenting with hair colors and is always on the lookout for the best products on the market. She has curated this list after consulting experts and professionals to suggest only the best ones to the readers.

Frequently Asked Questions

How do you keep red hair from fading?

The best way to keep your red hair from fading is to use a color-protect shampoo and conditioner.

What does red shampoo do to red color-treated hair?

The red shampoo deposits red pigments to the hair to restore color vibrancy, boost shine, and prevent static.

Can we use purple shampoo for red color-treated hair?

Yes. Purple shampoos are very effective in neutralizing the yellow or brassy tones of your hair without fading the red tones of your tresses. So, it is completely safe to use purple shampoo for red color treated hair.

What’s the best way to take care of red-dyed hair?

There is a list of things you can do in order to retain the red color for a long time-
• Color your hair one shade darker than your desired tone. This way, you will be able to retain the color for a long time.
• Do not wash your hair for at least 2 days after coloring it red.
• Wash your hair with cold water. Hot water makes the color slip off faster.
• Wash your hair with a color-depositing shampoo. This way you can revive the color.
• Use a hair mask to keep your red hair hydrated and vibrant.
• Protect your hair with a bucket hat to prevent the UV rays from discoloring the tresses.
• Try to avoid heat styling your hair. If it’s necessary, use a heat protectant to prevent damage.

How do you neutralize red-colored hair?

Green or blue-green pigments are opposites of red and can neutralize reddish strands. Try these steps to get rid of the red strands-
• Dampen the shampoo and apply the green shampoo all over the hair.
• Keep it on for 5-10 minutes on the hair.
• Wash it off with cold water.
• Repeat this way of shampooing frequently until all the warmth is gone.

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Oyendrila holds a master's degree in English Literature from the University Of Calcutta, West Bengal, and is a certified skincare... more