7 Best White Mascaras To Make Your Eyes Pop

Define your eyes and make them look bright and wide with mascara in a white shade.

Reviewed by Whitney Rae Alexander, Professional Makeup Artist
Written by Srijita De, MA (English & Literature), Certified Style & Image Consultant
Edited by Srijani Roy Chowdhury, MA (Journalism & Mass Communication), Certified Style & Image Consultant
Fact-checked by Madhumati Chowdhury, MA (English Literature)  • 
All products recommended on StyleCraze are independently selected by our editorial team. If you make a purchase through any of these links, we may receive a commission. Learn more about our product selection process here.

Are you looking for something other than the same old black or brown mascara? If so, adding white mascara to your collection may not be a bad idea. Something unique, this statement-making mascara has been donned by many celebrities to up their glam quotient. So if you are someone who loves experimenting with color and is not afraid to try something new, you can go for a nice white mascara. These mascaras complement all eye colors. They give your wonderful lashes length and volume. They are so versatile that they can be used to add a little something to your winter or summer wardrobe. Even though adding white may seem scary, it is quite fun. Nowadays, with so many colors available, a little white cannot harm! Since white is a light color, here are a few tips you should keep in mind. Apply mascara to both upper and lower lashes for some pop. Then, to enhance the results, you can apply a second coating. You can go a step further by wearing a matching liner or lipstick to add to your monochromatic look. Here is a list of the best white mascaras that you can use to upgrade your beauty routine instantly!

Top Picks
Best Long-Lasting Formula:Maydear Waterproof Color Mascara - White
Price on Amazon
Best Cruelty-Free Formula:Bloody Mary Mascara - White
Price on Amazon
Best Weightless Formula:Kisshine Colorful Mascara - White
Price on Amazon
Best For Sensitive Eyes:Siamhoo Double Extend Mascara
Price on Amazon
Best For Daily Wear:Nature’s Brands Bella Mari Mascara - White
Price on Amazon
Best For Moisturizing:Rose Flower Color Mascara - White
Price on Amazon
Best Hypoallergenic:Maybelline Great Lash Mascara - Clear
Price on Amazon

What Does White Mascara Do?

When used as part of a mascara duo, a white mascara acts as a primer and base to add bulk to your lashes without making them feel weighed down and heavy. It is the perfect first step for lashes that are long, voluminous, and luscious. White mascaras can also be used alone for a look that is unique and eye-catching. They’re the perfect makeup tool to bring your Halloween costume to life or to flex your makeup artistry skills to transform your face for a festival or theme party.

7 Best White Mascaras To Help Bring Your Eyes To Life

1. Best Long-Lasting Formula:Maydear Waterproof Color Mascara – White

Maydear Waterproof Color Mascara – White Image: Maydear

Unleash big, charming eyes and get ready to be the star of the party with this unique white mascara which adds unbelievable length and volume to your luscious lashes. This waterproof and sweat-resistant formula comes off only with the use of a makeup remover and is made with non-toxic, good-for-you ingredients which help strengthen and condition your lashes while giving them precise definition. Lightweight and portable, it is the perfect colorful mascara for sensitive eyes. Just throw this white-colored mascara into your handbag for quick touch-ups as you go about your day. Check out the many positive online reviews on e-commerce platforms to make up your mind about testing this product.

Color: White


  • Long-lasting and smudge-proof
  • Easy to apply and remove
  • Made with non-toxic and safe ingredients
  • Suitable for all skin types


  • Some might find the texture of this mascara a bit dry.

protip_icon Pro Tip
Never use this mascara before applying liner. The fresh falsies will smear and clump if you use eyeliner after mascara.

Why We Think It's Worth Buying

This product has received 1,183 reviews from customers on Amazon, indicating its popularity and reliability.

2. Best Cruelty-Free Formula:Bloody Mary Mascara – White

Bloody Mary Mascara – White Image: Bloody Mary

Take your ice princess costume to the next level and bring Hollywood glamour to your look with this gorgeous white eyelash mascara which promises to deliver a bold, unforgettable finish. The unique stiff application brush makes it easy to create dramatic, over-the-top looks without clumping or smudging, so you can go about recreating celebrity-inspired eye looks to your heart’s desire. A pro tip — you can use this as a black mascara base to create stunning effects like stripes or French tips on your eyelashes.

Number of Items: ‎1Color: ‎WhiteItem Weight: ‎0.04 Pounds | Item Dimensions LxWxH: ‎0.75 x 0.63 x 4.25 inches


  • Lightweight and long-lasting formula
  • Waterproof and clump-free
  • Ideal for costume make-up
  • Vegan and cruelty-free


  • Some might find the texture of this mascara a bit sticky.

protip_icon Pro Tip
To build fuller lashes, use a dry spoolie to brush on a light coating of translucent powder before applying mascara.

3. Best Weightless Formula:Kisshine Colorful Mascara – White

Ditch the boring black mascara and let your creative juices flow with this unique skinny mascara which neatly curls and defines your lashes and makes your eyes pop. So easy to use on both upper and lower lashes, this waterproof mascara comes in a cute cat-inspired package which is hard to resist. So diversify your makeup bag with colorful mascaras and get ready to flaunt some head-turning white mascara looks, which are sure to make you the talk of the party. Test your makeup artistry skills with this statement-making product. The mascara is also available in 4 other vibrant colors.

Color: B-White | Product Dimensions: 0.69 x 0.73 x 3.35 inches | Weight: 0.63 Ounces.


  • Waterproof and smudge-proof formula
  • Suitable for daily and costume makeup
  • Lightweight and portable
  • Easy to apply and remove


  • Some might find the wand of this mascara a bit thin.

protip_icon Pro Tip
Curl your lashes before using this mascara for a more volumizing look.

4. Best For Sensitive Eyes:Siamhoo Double Extend Mascara

Say hello to long, voluminous eyelashes that make your eyes shine and sparkle with this 2-in-1 mascara which nourishes your lashes while adding unbelievable length and density. The long-lasting mascara primer conditions every lash and creates an ultra-smooth base, while the black mascara coats each lash to add drama and definition. Formulated with safe, non-toxic ingredients, this versatile mascara is ideal for everyday wear, to create dramatic looks or retro looks of timeless beauty.

Color: natural black-1pc


  • 2-in-1 primer and mascara
  • Waterproof, long-lasting formula
  • Made with natural and non-toxic ingredients
  • Safe for sensitive eyes and contact lens wearers


  • Some might find this mascara a bit difficult to remove.

5. Best For Daily Wear:Nature’s Brands Bella Mari Mascara – White

Nature’s Brands Bella Mari Mascara – White Image: Nature's Brands

Clean beauty never looked this good! If you’re looking for a white mascara that is made of all-natural, good-for-you ingredients, you’re going to love this scent-free mineral mascara that delivers beautiful definition and exceptional results without harming your eyes. Derived from earth minerals and natural preservatives, this non-irritating formula is ideal for all-day use and is easy to apply and remove. Gentle to sensitive eyes, this gorgeous mascara is a beauty must-have for the conscious consumer and has garnered much positive reviews online for its comfortable formula.

Color: White


  • All-natural, scent-free formula
  • Free of parabens, preservatives, and fragrances
  • Gluten-free and soy-free
  • Vegan and cruelty-free


  • Some might find that this mascara requires frequent touch-ups.

6. Best For Moisturizing:Rose Flower Color Mascara – White


Let your imagination run wild and create a wide range of detailed looks with this long-lasting mascara perfect for daily wear and to bring scary, whimsical costumes to life. This highly pigmented mascara lengthens and curls each lash for an attractive, voluminous finish, making your eyes pop. It is an all-natural mascara containing moisturizing ingredients. It is gentle on the skin and can be removed easily with some warm water and soap.

Color: white | Product Dimensions: 5.9 x 3.9 x 0.6 inches | Weight: 0.56 Ounces.


  • Made with natural, moisturizing ingredients
  • Gentle on the skin
  • Waterproof and smudge-proof formula
  • Suitable for costume makeup
  • Easy to remove


  • Some might find the application brush of this mascara a bit thin.

7. Best Hypoallergenic:Maybelline Great Lash Mascara – Clear

Maybelline Great Lash Washable Mascara Image: Maybelline New York

Whether your signature look is subtle and natural or dramatic and over-the-top, this fantastic lengthening mascara from this celebrity-endorsed brand will help you achieve enhanced beauty. This volume-building formula from Maybelline defines each lash to add intensity to your look without any clumps or unsightly globs. The perfect accessory for your makeup bag, you can just throw this mascara into your handbag for quick touch-ups throughout the day so that you always look and feel gorgeous and confident. It is an affordable option that is ideal for daily wear. Click here to check out a detailed personal review of this beautiful mascara.

Color: CLEAR | Product Dimensions: 0.63 x 2.75 x 5.63 inches | Weight: 0.44 Ounces


  • Conditions and thickens lashes
  • Suitable for daily use
  • Hypoallergenic and ophthalmologist-tested
  • Easy to remove


  • Some might find the consistency of this mascara a bit thin.
*The prices provided in this article are based on the latest available information. However, they may vary due to changes in pricing by the seller and/or promotional offers.

Now that we’ve had a look at our pick of the 7 best white mascaras to try in 2024, let us look at some things to consider when picking the perfect mascara to amplify your look.

Things To Consider Before Buying White Mascara

  • Finish

White mascara adds a touch of mysticism to your look that cannot match with conventional black mascara. Whether it’s unbelievable length and definition you’re looking for, or thick, voluminous lashes, there’s a perfect white mascara made just to suit your needs. If your signature look is subtle and natural, pick a lengthening white mascara that will add intensity to your face. Are you getting ready for the party of the year? Pick a volumizing white mascara that will add drama and mystery to your outfit. Also look for reviewer’s experience videos to see how the product shows up different skin types.

  • Texture

The texture is of prime importance when it comes to picking a good mascara. A white mascara with a smooth consistency that goes on without clumping or smudging is ideal for every day, long-wear use. Also, pick a waterproof and sweatproof mascara if you’re likely to spend the entire day outdoors and don’t want to worry about constantly touching up your makeup.

  • Ingredient list

As always, a quick look at the ingredient list will tell you volumes about the white mascara you’re about to pick. Your delicate lashes deserve the best, so make sure your mascara has nourishing ingredients which condition and strengthen your lashes while adding length and volume. Steer clear of potentially harmful ingredients like parabens, phthalates, and sulfates. If your skin is sensitive and prone to allergies, pick a product labeled as hypoallergenic and safe for all skin types, and do not forget to conduct a patch test.

Infographic: How To Use A White Mascara The Best Way

Who does not like fuller and longer dreamy lashes? You can achieve these dreamy lashes at home with a white mascara. It opens up your eyes and creates an illusion of voluminous lashes. Check out the infographic below to know how to use a white mascara like a pro.

How To Use A White Mascara The Best Way (infographic)

Illustration: StyleCraze Design Team

Get the high-quality PDF version of this infographic.

Download Infographic in PDF version

The Bottom Line

Mascaras would be of great help to make your lashes appear voluminous, lengthy, and luscious. But if you are tired of generic shades – black and brown, try different shades like – white or purple or other shades. A white mascara acts as a base to give a thicker and voluminous appearance, or you can apply it alone for an eye-catchy look. White mascaras add fun to your makeup routine and help you create a striking look. This shade would be great to transform your look for Halloween parties. The Maydear Waterproof Color Mascara in White offers a waterproof formula that ensures long-lasting wear, making it suitable for events, parties, or even outdoor activities. And the Bloody Mary Mascara in White is perfect for giving a bold look to your lashes. The Maybelline Great Lash Mascara in Clear is a top choice for those seeking a natural, no-makeup makeup look and it’s an excellent option for individuals with sensitive eyes or those who wear contact lenses, as it is less likely to cause irritation. Consider investing in smudge-resistant and long-lasting mascaras to prevent the spectral look. And restrain from buying mascaras that have thin consistency or need frequent application. So, without waiting any further, scroll up and buy your favorite mascara from our list.

Frequently Asked Questions

Can I use mascara primer as white mascara?

No. Although a regular mascara primer lifts your lashes and adds extra volume, they do not color your lashes white as white mascaras do.

How do you use white mascara?

• Apply mascara primer to your lashes.
• Hold the applicator taut.
• Push the lashes from the root to the tip with the wand.
• Coat the upper part of the lashes to make the color prominent.

How long does white mascara last?

Mascaras usually last around three to six months.

How many times a week should I wear white mascara?

Wear white mascara as often as you wish but ensure to wash them off at night.

For what occasions should you wear white mascara?

You can wear white mascaras for weddings, birthdays, or fun occasions. They look appealing at any time of the day.

Does white mascara primer dry clear?

Yes. White mascara primers dry clear and add volume to your lashes. In addition, they lift them and create a smooth base for the mascara application.

What is the best way to wear white mascara?

Pair your white mascara with vibrant eyeshadow colors. Maybe opt for a bright blue or lavender eyeshadow color with nude lipstick and complete your white mascara look.

Why Trust StyleCraze?

The author, Srijita De, is passionate about makeup and loves trying out different products to review them for the users. She is a great fan of white mascaras and has researched them extensively besides scanning through hundreds of reviews posted on trusted online platforms. The white mascaras listed above are lightweight, long-lasting, smudge-proof, and waterproof, and they give your eyes a versatile look.

Recommended Articles

Was this article helpful?
The following two tabs change content below.

Latest Articles