23 Best Face Serums Available In India For Glowing Skin

Take your skin care game several notches up with these rejuvenating elixirs!

Written by , MA (English Literature), Certified Skin Care Coach Shiboli Chakraborti MA (English Literature), Certified Skin Care Coach Experience: 4 years
Edited by , Integrated MA Medha Deb Integrated MA Experience: 5 years
Fact-checked by , MBA, Certified Skin Care Coach Krati Darak MBA, Certified Skin Care Coach Experience: 3 years
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Skin issues like acne, wrinkles, fine lines, and dark spots can take over your daily life and significantly impact your confidence. But the good news is – you can get over these problems by picking the best face serum. With an effective skincare regimen, you can get your beautiful skin back.

Dermatologists recommend incorporating a good serum in the regular skincare mix. This is because serums contain potent actives like niacinamide, retinol, vitamin C, and hyaluronic acid that address various skin concerns. To make it easier for you to find the right one for your skin issues and skin type, we have curated a list of the 23 best face serums in India. Scroll down below to check them out and take your pick.

Top PicksCheck Price
Best Hydrating Serum:The Ordinary Hyaluronic Acid 2% + B5Price On Amazon
Best For Radiant Skin:Aqualogica Glow+ Concentrate Face SerumPrice On Amazon
Best For A Healthy Glow:Zayn & Myza Vitamin C Face SerumPrice On Amazon
Best Organic Serum:Biotique Bio Dandelion Visibly Ageless SerumPrice On Amazon
Best Serum For Pigmentation:Mamaearth Skin Illuminate Face Serum With Vitamin C & TurmericPrice On Amazon
Best For Glowing Skin:Good Vibes Rose Hip Radiant Glow Face SerumPrice On Amazon
Best For A Youthful Glow:Astaberry Indulge Acai Berry Bio Hyaluronate Face SerumPrice On Amazon
Best For Dull Skin:Wow Skin Science Vitamin C Face SerumPrice On Amazon
Best Serum For Fading Dark Spots:Garnier Bright Complete Vitamin C 30x Booster SerumPrice On Amazon
Best Serum For Plumper Skin:L'Oréal Paris Revitalift 1.5% Hyaluronic Acid SerumPrice On Amazon

23 Best Face Serums In India

1. Best Hydrating Serum:The Ordinary Hyaluronic Acid 2% + B5

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4.5
Best Hydrating Serum The Ordinary Hyaluronic Acid 2% + B5 Image: The Ordinary

Hyaluronic acid, a moisture-binding agent, keeps your skin hydrated, reduces the appearance of wrinkles, and soothes inflammation. The Ordinary Hyaluronic Acid 2% + B5 incorporates the next-generation hyaluronic acid cross polymer in a 2% concentration, along with vitamin B5. Sodium hyaluronate, a cross-linked form of hyaluronic acid, helps boost the efficacy of HA to attract and lock moisture in the skin. This serum is designed to revive dry, dehydrated skin, making it plump and soft.

Skin Type: All | Product Dimensions: 3.94 x 3.94 x 3.94 inches | Weight: 1.1 Ounces

Key Ingredients: Sodium hyaluronate crosspolymer and Vitamin B5

Pros

  • Non-sticky
  • Quick-absorbing
  • Lightweight
  • Vegan
  • Paraben-free
  • Gluten-free
  • Alcohol-free
  • Nut-free
  • Oil-free
  • Phthalate-free

Cons

  • None
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Why We Think It's Worth Buying

With over 899 reviews, this product has become a fan favorite among users.

2. Best For Radiant Skin:Aqualogica Glow+ Concentrate Face Serum

The Aqualogica Glow+ Concentrate Face Serum reduces dark spots, hyperpigmentation, evens out your skin tone, and makes the skin glowing and radiant. The clinically-proven formula is enriched with vitamin C and papaya extracts that reduce pigmentation, dark spots, and tan and impart a natural glow.

Hyaluronic acid repairs the moisture barrier, deeply hydrates the skin, and makes it plump. The lightweight, non-oily, and non-greasy formula easily penetrates deep into the skin, while the Unique Water Lock TechnologyTM seals moisture in your skin to give you a hydrated, smooth, and glowing skin.

Key Ingredients: Vitamin C, Papaya Extracts, Hyaluronic Acid

Pros

  • Lightweight
  • Non-greasy
  • Reduces dark spots
  • Reduces hyperpigmentation
  • Dermatologically tested
  • Fragrance-free
  • Color-free
  • Suitable for all skin types
  • Vegan
  • Cruelty-free

Cons

  • None

3. Best For A Healthy Glow:Zayn & Myza Vitamin C Face Serum

The Zayn & Myza Vitamin C Face Serum is made with small molecules of active ingredients that penetrate deep into the skin to brighten it from within. The Kakadu plum extracts in the serum are packed with vitamin C and folic acid that combat free radicals and reverse signs of UV damage.

The serum also hydrates the skin, makes it supple, and restores its natural moisture. The formula contains ethyl ascorbic acid that combats dullness and enhances the natural glow of the skin. The serum also lightens scars and rejuvenates the skin. It is the ultimate solution to get flawless, bright skin.

Key Ingredients: Kakadu plum extracts, Folic acid, Vitamin C, and Ethyl ascorbic acid

Pros

  • Clean ingredients
  • Lightweight
  • Gets easily absorbed
  • Offers UV protection
  • Combats skin dullness
  • Non-sticky
  • Vegan
  • Cruelty-free
  • Paraben-free
  • Dermatologist-tested
  • Halal-certified

Cons

  • None

4. Best Organic Serum:Biotique Bio Dandelion Visibly Ageless Serum

The Biotique Bio Dandelion Visibly Ageless Serum is designed to nourish and rejuvenate aging skin, leaving it more radiant and youthful. This serum repairs the skin and reduces the signs of aging, adding a youthful glow to your face.

It is infused with organic ingredients like dandelion, bihidana, and nutmeg oil and enriched with vitamin E and minerals. Dandelion has antimicrobial properties known to nourish, clarify, and revitalize your skin. Bihidana provides UV ray protection and reduces wrinkles, while nutmeg fades dark spots, brightens the skin, reduces fine lines, and heals scars. It also helps treat eczema, fight acne, and heal psoriasis.

Key Ingredients: Dandelion, Bihidana, and Jaiphal (nutmeg)

Pros

  • Paraben-free
  • Cruelty-free
  • Preservative-free
  • Suitable for all skin types
  • Vegan
  • Affordable

Cons

  • Can dry the skin

5. Best Serum For Pigmentation:Mamaearth Skin Illuminate Face Serum With Vitamin C & Turmeric

Say goodbye to hyperpigmentation and give your skin a radiant look with Mamaearth’s Skin Illuminate Vitamin C Face Serum. Vitamin C is one of the most potent anti-aging agents loaded with antioxidants. This serum is enriched with vitamin C targets fine lines and brightens and firms the skin. The antioxidant-rich turmeric in the serum adds a natural radiance to the skin, while the plant-derived squalene boosts collagen production. This face serum is suitable for all skin types and helps enhance the overall health of your skin.

Key Ingredients: Vitamin C, Turmeric, and Squalene

Pros

  • Lightweight
  • Non-greasy
  • Dermatologically tested
  • Cruelty-free
  • Toxin-free
  • SLS/SLES-free
  • Paraben-free
  • Silicone-free

Cons

  • May cause purging

6. Best For Glowing Skin:Good Vibes Rose Hip Radiant Glow Face Serum

Treat your skin with the ultimate glow recipe from the Good Vibes. It is infused with rosehip oil to boost collagen production and promote cell regeneration and almond oil to reduce puffiness. Jojoba oil helps regulate sebum production, and sesame oil protects the skin against UV rays and pollution. In addition, vitamin E shields the skin against free radical damage. This serum has an excellent exfoliating and moisturizing formula suitable for all skin types.

Key Ingredients: Rosehip oil, Almond oil, Vitamin E, Sesame oil, and Jojoba oil

Pros

  • Non-greasy
  • Absorbed quickly
  • Imparts glow
  • Cruelty-free
  • Toxin-free
  • Sulfate-free
  • Paraben-free
  • Silicone-free

Cons

  • None

7. Best For A Youthful Glow:Astaberry Indulge Acai Berry Bio Hyaluronate Face Serum

Try the Astaberry Indulge Acai Berry Bio Hyaluronate Face Serum to improve skin texture and achieve a youthful glow. The formula contains acai berry extract that combats free radicals and offers anti-aging benefits. The hyaluronic acid in the serum boosts collagen production, improves moisturization, and repairs the skin barrier while making it appear plumper and healthier. It also reduces aging signs, including fine lines, dark spots, and wrinkles. Bakuchiol, an alternative to retinol, reduces hyperpigmentation and wrinkles while improving your skin’s tolerance level.

Apply four to five drops of the serum on your face daily as a part of your regular skin care regimen. Follow it up with an anti-aging lotion during the day and a moisturizing night cream in the evening.

Key Ingredients: Acai berry extract, Hyaluronic acid, and Bakuchiol

Pros

  • Offers anti-aging benefits
  • Reduces hyperpigmentation
  • Sulfate-free
  • Alcohol-free
  • Paraben-free
  • Vegan
  • Cruelty-free
  • ISO-certified

Cons

  • None

8. Best For Dull Skin:Wow Skin Science Vitamin C Face Serum

The Wow Skin Science Vitamin C Face Serum is your answer to deeply hydrated skin and a brightened complexion. It contains two stable variants of vitamin C – ascorbyl methylsilanol pectinate and ethyl ascorbic acid – that protect your skin from external aggressors and even out the skin tone. The formula also contains witch hazel that helps clarify the skin, tighten the pores, and eliminate redness, while hyaluronic acid provides intense hydration and boosts collagen production. This serum is designed to improve the overall skin texture, revive dull, and exhausted skin, and impart a radiant glow.

Key Ingredients: Vitamin C, Witch hazel, and Hyaluronic acid

Pros

  • Lightweight
  • Absorbed quickly
  • Oil-free
  • Gluten-free
  • Paraben-free
  • Silicone-free
  • Mineral oil-free
  • Vegan

Cons

  • May cause redness

9. Best Serum For Fading Dark Spots:Garnier Bright Complete Vitamin C 30x Booster Serum

The Garnier Bright Complete Vitamin C 30x Booster Serum is a complete package for a brightened skin tone and a clear complexion. It is enriched with a concentrated 30X vitamin C and Yuzu lemon for quick spot reduction and brightening action. The serum claims to reduce dark spots and acne marks within just three days.

Key Ingredients: Vitamin C and Yuzu lemon

Pros

  • Lightweight
  • Non-greasy
  • Absorbed quickly
  • Value for money

Cons

  • None

10. Best Serum For Plumper Skin:L’Oréal Paris Revitalift 1.5% Hyaluronic Acid Serum

This hyaluronic acid serum from L’Oréal Paris is a dermatologist-recommended solution for plump, radiant, and supple skin. It is powered by 1.5% hyaluronic acid that acts as a powerful humectant and can hold up to 1000 times its weight in water, locking hydration into the skin. It penetrates deep into the skin to hydrate it and make it smooth and supple. The serum is ideal for all skin types and is absorbed quickly with a soft and sheer finish.

Key Ingredients: Hyaluronic acid

Pros

  • Lightweight
  • Non-sticky
  • Absorbed quickly
  • Non-comedogenic
  • Paraben-free
  • Alcohol-free
  • Fragrance-free

Cons

  • None

11 . Best For Blemish-Prone Skin:Minimalist Niacinamide 10% + Zinc

For blemish- and acne-free skin, try the Niacinamide 10% + Zinc serum by Minimalist. Its soothing aloe-based formula is infused with 10% pure niacinamide that boosts protein synthesis, enhances skin tone, and inhibits melanin production. It is blended with zinc to regulate sebum, reduce inflammation, and smoothen the skin. This pH-balancing serum can be safely included in your daily skin care routine and is suitable for oily, acne-prone, and blemish-prone skin types.

Key Ingredients: Niacinamide (Vitamin B3) and Zinc

Pros

  • Spreads evenly
  • Non-comedogenic
  • Affordable
  • A little goes a long way
  • Paraben-free
  • Silicone-free
  • Oil-free
  • Fragrance-free

Cons

  • May cause redness
  • May trigger acne

12. Best Antioxidant Serum:mCaffeine Naked Detox Green Tea Face Serum

The Naked Detox Green Tea Face Serum by mCaffeine is formulated with antioxidant-rich green tea with anti-inflammatory benefits. It fights free radicals and fades dark spots to reveal clear skin. The vitamin C in the serum prevents sun damage and brightens the skin, while caffeine soothes and tones it. The hyaluronic acid in the formula hydrates and nourishes your skin, leaving It soft and supple.

Key Ingredients: Green tea, Hyaluronic acid, Caffeine, and Vitamin C

Pros

  • Lightweight
  • Non-sticky
  • Paraben-free
  • Mineral oil-free
  • SLS-free
  • Suitable for all skin types
  • Dermatologically tested
  • Vegan
  • Cruelty-free

Cons

  • Expensive

13. Best Exfoliating Serum:Mixify Unloc Skin Glow Face Serum

The Mixify Unloc Skin Glow Face Serum is designed to reduce dark spots and hyperpigmentation. It contains vitamin C to protect the skin against environmental aggressors, increase collagen synthesis, rejuvenate the skin cells, and eliminate the signs of aging. It also contains licorice enriched with antioxidants that impart radiance to the skin by inhibiting melanin production and mulberry that clears dark spots and blemishes.

Key Ingredients: Vitamin C, Mulberry, and Licorice

Pros

  • Suitable for all skin types
  • Absorbed easily
  • Non-comedogenic
  • Affordable
  • Paraben-free
  • Sulfate-free
  • Vegan

Cons

  • May be greasy

14. Best For Radiant Glow:Kaya Youth Oxy-Infusion Face Serum

The Kaya Youth Oxy-Infusion Face Serum boosts oxygen supply to your skin, giving it a youthful glow. It is specifically created to eliminate dark spots, alleviate dullness, and rejuvenate the skin. The formula includes niacinamide, Oxygen Boost Complex, Evodia Fruit Complex, and vitamin E that work together to target uneven skin tone and dark spots and revive dull skin.

Key Ingredients: Niacinamide, Oxygen Boost Complex, Evodia Fruit Complex, and Vitamin E

Pros

  • Lightweight
  • Non-greasy
  • Dermatologically tested
  • Absorbed quickly
  • Affordable

Cons

  • May trigger allergies

15. Best Anti-Inflammatory:Charmis Deep Radiance Vitamin C Face Serum

Get hydrated, radiant skin with the Deep Radiance Vitamin C Face Serum by Charmis. It is powered by the skin care trifecta – hyaluronic acid, vitamin C, and salicylic acid. The hyaluronic acid deeply penetrates the skin to hydrate it and make it soft and supple, while antioxidant-rich vitamin C imparts radiance. The salicylic acid present in the formula pulls out dirt and grime from the pores and provides a strong exfoliating action to cleanse the face from within.

Key Ingredients: Hyaluronic acid, Salicylic acid, and Vitamin C

Pros

  • Absorbed quickly
  • Non-sticky
  • Lightweight
  • For all skin types
  • Dermatologically tested
  • Mineral oil-free
  • Petrolatum-free

Cons

  • Contains silicones

16. Best For Bright Skin:Lakme Absolute Argan Oil Radiance Overnight Oil-in-Serum

The Lakme Absolute Argan Oil Radiance Overnight Oil-in-Serum combines the power of nourishing argan oil and serum for naturally radiant skin. It is formulated with Moroccan argan oil that deeply conditions the skin overnight for a glowing and nourished appearance in the morning.

Key Ingredients: Moroccan argan oil

Pros

  • Lightweight
  • Non-greasy
  • Absorbed quickly

Cons

  • Expensive

17. Best For Pigmentation:Pilgrim Vitamin C Night Serum

The Pilgrim Vitamin C Night Serum has an anti-aging formula designed for dry and combination skin types. It contains vitamin C that acts as a powerful antioxidant to prevent free radical damage, while vitamin E protects the skin from sun damage.

Both these ingredients work in tandem to stimulate collagen production, fade dark spots, even out the skin tone, and hydrate the skin. The serum also contains hyaluronic acid helps lock in hydration while reducing oil and preventing premature aging in the process. The white lotus in the serum helps enhance skin elasticity, boosts the skin’s natural glow, and deeply moisturizes it.

Key Ingredients: White lotus, Vitamin C, and Hyaluronic acid

Pros

  • Non-greasy
  • Safe for sensitive skin
  • Lightweight
  • Vegan
  • Cruelty-free
  • Paraben-free

Cons

  • None

18. Best For Acne Scars:Mamaearth Skin Correct Face Serum

This face serum is essentially a multipurpose product that treats acne, tightens pores, and improves the overall skin texture. It is infused with niacinamide, ginger extract, and zinc PCA. The niacinamide helps reduce dark spots, diminishes acne scars, and evens the skin texture while inhibiting sebum production. The antioxidant-rich ginger extract soothes irritation and regulates melanin synthesis, and the moisturizing zinc PCA retains hydration in the skin.

Key Ingredients: Niacinamide, Ginger extract, and Zinc PCA

Pros

  • Suitable for all skin types
  • Dermatologically tested
  • Paraben-free
  • Silicone-free
  • Cruelty-free
  • SLS/SLES-free
  • Mineral oil-free

Cons

  • May be sticky

19. Best For Smooth Skin:Olay Regenerist Micro-Sculpting Serum

The Regenerist Micro-Sculpting Serum by Olay lifts sagging skin while adding an intense boost of hydration. It is infused with 99% pure niacinamide or vitamin B3 that boosts cell turnover and locks moisture into the skin and hyaluronic acid that retains 1000 times its weight of water in the skin. This serum also contains peptides to stimulate collagen production and vitamin E that provides defense against free radicals. It is suitable for all skin types and is clinically proven to make your skin appear smoother and plumper.

Key Ingredients: Niacinamide, Vitamin E, Peptides, and Hyaluronic acid

Pros

  • Absorbed quickly
  • Non-greasy
  • Fragrance-free
  • Petroleum-free
  • Sulfate-free

Cons

  • None

20. Best Anti-Aging:Botanica Retinol 2.5% E & Hyaluronic Acid Professional Facial Serum

The St.Botanica Retinol 2.5% E & Hyaluronic Acid Professional Facial Serum is designed to reduce dryness and defend your skin against damage and aging due to UV exposure and environmental aggressors. It is infused with 2.5% retinol that boosts cell repair and renewal while preventing premature aging for younger-looking skin.

The hyaluronic acid in this serum attracts traps in the skin and prevents it from escaping.

The formula also includes vitamin E and vitamin C that prevent free radical damage and protect the skin against photoaging. The nourishing jojoba oil in the face serum restores the natural oil balance in the skin, while the nutrient-packed aloe vera protects, hydrates, and conditions the skin. This serum is designed to suit all skin types and should be used at night.

Key Ingredients: Retinol, Vitamin E, Hyaluronic acid, Jojoba oil, Aloe vera extract, and Vitamin C

Pros

  • Lightweight
  • Absorbed quickly
  • Paraben-free
  • Mineral oil-free
  • Cruelty-free
  • Silicone-free
  • SLS/SLES-free
  • Vegan

Cons

  • May cause allergies

21. Best For Dark Spots:The Derma Co 10% Niacinamide Serum For Acne Marks

For people struggling with acne marks, scars, and uneven skin texture, The Derma Co 10% Niacinamide Serum is an excellent choice. This niacinamide-enriched serum reduces acne-causing bacteria, resulting in clear skin. It also contains zinc that fights acne-causing bacteria, regulates sebum synthesis, moisturizes the skin, and prevents moisture loss. The glycerin in the formula is an excellent humectant that locks in moisture, leaving you with plump and soft skin. It is suitable for all skin types and can be used both during the day and at night.

Key Ingredients: Niacinamide, Vitamin B3, Zinc, and Glycerin

Pros

  • Lightweight
  • Absorbed quickly
  • Value for money
  • Mineral oil-free
  • Paraben-free
  • Dye-free
  • Sulfate-free

Cons

  • Can be sticky

22. Best For Dark Circles:UrbanBotanics Advanced Vitamin-C Face Serum 20%

The UrbanBotanics Advanced Vitamin-C Face Serum 20% is a one-stop solution for all your pigmentation woes. This daily brightening serum contains 20% L-ascorbic acid – a highly stable variant of vitamin C – that clears breakouts and blackheads while hydrating your skin. It also contains antioxidant-rich green tea extract to reduce inflammation, diminish dark spots, and fight free radicals.

The hyaluronic acid in the serum rejuvenates the skin, stimulates collagen production, and deeply hydrates the skin. This serum is also infused with vitamin E, niacinamide, ferulic acid, and kojic acid. It is formulated to bring dull and exhausted skin back to life by brightening the complexion, nourishing the skin, and strengthening its natural barrier. It is suitable for all skin types.

Key Ingredients: Vitamin C, Niacinamide, Vitamin E, Hyaluronic acid, Ferulic acid, Kojic acid, and Vitamin E

Pros

  • Suits all skin types
  • Value for money
  • Lightweight
  • Non-sticky

Cons

  • Not beginner-friendly

23. Best For Age Spots:Alpha Choice Vitamin C Serum

The Alpha Choice Vitamin C Serum features an anti-aging formula that focuses on improving the overall skin health. It is infused with a potent vitamin C derivative that hydrates the skin and imparts a subtle glow. It also helps reduce hyperpigmentation, reduce melanin production, and defend your skin against free radical damage while also protecting healthy skin cells. This serum also contains a blend of hyaluronic acid, vitamin E, aloe vera, green tea extract, and glycerin. These ingredients work together to stimulate collagen production, diminishing the appearance of wrinkles, fine lines, and dark circles.

Key Ingredients: Hyaluronic acid, Aloe vera, Vitamin E, Green tea extract, and Glycerin

Pros

  • Lightweight
  • Smells good
  • Absorbed quickly
  • Can be used as a makeup base

Cons

  • None
*The prices provided in this article are based on the latest available information. However, they may vary due to changes in pricing by the seller and/or promotional offers.

Face serums are either designed to target a single skin concern or tackle several different areas at once. Let us take a look at the different types of serums available.

What Are The Types Of Serums Available?

1. Anti-Aging Serums

Anti-aging serums target fine lines, wrinkles, saggy skin, and crow’s feet. They prevent collagen loss, firming the skin, improving its elasticity, and making it supple. They also help improve skin texture, boost cell turnover, promote cell renewal, and revitalize the skin.

The most popular active ingredient in these serums is retinol or its derivatives, specifically designed to treat signs of aging. Other common ingredients include resveratrol, vitamin C, and alpha-hydroxy acids (AHAs).

2. Hydrating Serums

People with dry, dehydrated skin need ample moisture and hydration to keep their skin looking its best. Enter: hydrating serums. They work with your moisturizer to keep your skin moist and supple. They penetrate the deeper layers of your skin to deliver an additional boost of hydration.

The most common ingredient in hydrating serums is hyaluronic acid or sodium hyaluronate. Other ingredients include aloe vera, ceramides, vitamin E, rosewater, and glycerin.

3. Brightening Serums

A few face serums can also revive and brighten dull-looking skin and make it appear more radiant. They work by targeting pigmentation, hyperpigmentation, fading sunspots, and balancing the overall skin tone.

The top ingredients in these serums are vitamin C or ascorbic acid that inhibits the production of melanin and niacinamide that is responsible for evening out the skin tone, brightening the skin, and fading dark spots. These serums also contain ingredients like glycolic acid, ferulic acid, kojic acid, and peptides, along with green tea, resveratrol, and light reflectors to give you an instant glow.

4. Exfoliating Serums

Regular exfoliation can keep dullness, breakouts, and clogged pores at bay. Serums infused with chemical exfoliants, unlike facial scrubs, are less abrasive. They penetrate deep into your skin and clear it from within and not just the surface.

These serums usually contain alpha-hydroxy acids (AHAs), beta-hydroxy acids (BHAs), or poly-hydroxy acids (PHAs), or even a combination of the three. Glycolic acid is the most common AHA used to exfoliate dead skin cells, while salicylic acid is a popular BHA known to get rid of impurities like blemishes, acne, and blackheads.

5. Anti-Acne Serums

These serums are designed to fight acne breakouts and acne scars and prevent future breakouts. They minimize pores, reduce excess sebum, tighten the skin, and soothe redness and inflammation.

These may include active ingredients like alpha-hydroxy acids (AHAs), beta-hydroxy acids (BHAs), retinol, vitamin C, and soothing botanical extracts like green tea, cucumber, and tea tree.

Face serums add glow and nourishment to your face, making them an essential part of a skin care routine. Here are some of the benefits of using a serum on the face.

Benefits of Using Face Serums

  • Hydrate The Skin: Serums are designed to penetrate deep into your skin and nourish it from within. They deliver essential nutrients right to the deepest layers of the skin to give it a plump and dewy appearance. Hydrating ingredients like hyaluronic acid attract moisture from the air and lock it into your skin, leaving it soft and supple.
  • Calm Irritation: For people with sensitive skin or rosacea, dealing with the daily redness, irritation, rashes, and itchiness can get difficult. Add pollutants and sun rays to the mix, and your skin can suffer a lot of damage. Well, no more. Serums help reduce inflammation and irritation and soothe the skin. Ingredients like glycerin, shea butter, zinc, and aloe vera can heal your skin from within, so you can avoid having to deal with irritation every day.
  • Prevent Breakouts: People with oily and acne-prone skin types are often wary of applying skin care products because they may lead to increased oiliness and acne breakouts. However, not all products are the same. Face serums can be beneficial for oily skin because they reduce excess oil production, leaving your face looking matte. A face serum containing salicylic acid and tea tree oil can help inhibit sebum production, target existing acne, and prevent future breakouts.
  • Help Minimize Pores: Another plight of people with oily skin is enlarged and clogged pores, leading to pimples and acne. Face serums with antioxidants and exfoliants can benefit you by increasing cell turnover and shrinking large pores as well as clearing dirt, sebum, and grime. This, in turn, helps inhibit the formation of whiteheads and blackheads. Ingredients like vitamin C also help tighten visible pores.
  • Reduce Hyperpigmentation: Acne spots, blemishes, red spots, post-inflammatory hyperpigmentation, sunspots, and dark circles can be real pesky problems that can keep you from achieving clear and flawless skin. Ingredients like niacinamide, vitamin C, mandolin acid, and azelaic acid effectively fight hyperpigmentation and lighten the skin, giving you a naturally radiant glow.
  • Fight Signs Of Aging: Signs of aging like wrinkles, crow’s feet, fine lines, and saggy skin can lead to dull-looking skin. Antioxidants and actives like vitamin C, hyaluronic acid, retinol, and resveratrol help fight these signs, leaving you with healthy and younger-looking skin.

A serum shows its effectiveness when it is applied to your skin in the right way. Let us take a look at how to incorporate serums into your skin care routine and maximize their benefits.

How To Use Face Serums

1. Cleanser

The first step to prepare your skin for serum is to clean it thoroughly. You can use an oil-based cleanser, followed by a water-based cleanser to get rid of the grime, dust, and makeup residue. It helps increase the absorption of the products you plan to apply to your skin.

2. Toner

Layering your freshly cleaned skin with toner is essential because damp skin tends to be more permeable than dry skin and helps absorb the serum better. Apply an alcohol-free toner by pouring a few drops on a cotton pad and dabbing it on your skin. Don’t forget to apply it on your neck as well.

3. Serum

Apply 3-4 drops of the serum all over your face and neck. Use your fingertips to apply the serum and pat lightly to smooth it out. Be patient and wait for 5 minutes to let the product absorb into the skin. Avoid slathering the serum, dragging it across your face, and tugging the skin, as this may lead to irritation and dermatitis.

4. Moisturizer

When you feel that the serum is completely absorbed, you can move on to the moisturizer. It helps lock in the nutrients of the serum you have just applied on your skin. This is the final step in your beauty routine and helps hydrate your skin for a supple and plump look.

The serums listed above work wonders to reduce wrinkles and dull skin. But there are a few things that you need to consider before making your purchase. Check them out in the next section.

Things To Consider Before Buying A Serum

  • Skin Type

It is essential to consider your skin type before buying any skin care product to get its full benefits. A serum that is meant for oily skin will not work well on dry skin, and vice-versa. So, if you have oily skin, opt for a serum that gets absorbed quickly to minimize the shine on your face. For dry skin, choose a hydrating and moisturizing serum that can nourish your skin from within.

  • Ingredients

Ingredients have a significant role to play in the effectiveness of a skin care product. The use of high-quality and natural ingredients not only makes the products safe to use on any type of skin and keeps rashes, redness, and skin irritation at bay. Choose a serum with natural ingredients for the best results. For sensitive or acne-prone skin, consult a dermatologist to get the perfect serum that won’t aggravate your skin condition. Additionally, always check the ingredients list before buying any serum to avoid anything that you may be allergic or sensitive to.

  • Quality

Quality plays the most crucial role in skin care products. Therefore, choose a good-quality serum. When we talk about quality, the product should meet the specified industry standards and be clinically tested and approved.

  • Cost

Cost does not always determine the effectiveness of the product. An expensive serum may not necessarily meet your skin’s needs. Therefore, invest in a serum that is suitable for your skin type and concern and stay away from cheap and bad-quality serums.

Including serums in your skincare regimen can transform your skin, making it look and feel at its absolute best. These face serums help your skin feel more youthful, hydrated, radiant, and overall healthy. Go ahead and choose your favorites from our list of the best face serums and get the skin of your dreams!

Frequently Asked Questions

How often should I use a face serum?

You may apply face serum twice a day, in the morning and at night on a well-cleaned skin.

Can I use multiple face serums at the same time?

It is generally not recommended to layer more than one serum on your face at a time because this may reduce the effectiveness of the products. If you want to use multiple serums at the same time, make sure their ingredients don’t react with one another.

Are face serums safe to use during pregnancy or while breastfeeding?

Face serums with natural and gentle ingredients are safe to use during pregnancy or while breastfeeding. It is recommended to avoid serums with strong ingredients like retinols or BHAs and harsh chemicals. Also, consult your doctor to be on the safer side.

How should I store my face serum to maintain its effectiveness?

You may store the face serum in a cool, dry, and dark place to prevent the active ingredients from reacting with heat or breaking down due to temperature and humidity. You can also store them in the refrigerator.

Can face serums be used on other parts of the body?

You may use face serum on other parts of the body as well if it is formulated with safe ingredients. However, it is recommended to conduct a patch test on a small area to ensure no adverse effects would occur.

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Shiboli Chakraborti

Shiboli ChakrabortiCommerce Editor

Shiboli has a master’s degree in English literature from The English and Foreign Languages University, Hyderabad, and is a certified skincare coach with four years of experience. As a commerce editor, she guides her team members on the best practices to create crisp and authentic content. She loves reviewing skin care and hair care products and constantly endeavors to provide...read full bio

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