15 Best Brow Powders Of 2025 To Tame Your Arches, As Per An Expert – 2025
Transform your dream of perfect bushy brows into reality with these brow products.
Tommy is a New York-based makeup artist with over a decade of experience. He originally hails from Los Angeles and Tokyo and is largely inspired by color, organic life, and spirituality. Tommy has been featured in prestigious publications like Vogue Runway, Vogue Italia, Vanguard, Playbill, and Worldwide, among others.
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Experience: 3 yearsKirtana has a postgraduate degree in mass communication and journalism from St. Joseph’s College, Bengaluru, and 3 years of professional experience. She developed a deep passion for writing after reading the brilliant works of Enid Blyton and Roald Dahl and has chosen a career that is driven by creativity.
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Experience: 2 yearsSrijita De is a makeup and fashion enthusiast with a passion for empowering readers through practical tips and tricks to present their best selves with confidence. Armed with a postgraduate degree in English and Literature from the University of Calcutta, she has honed her writing skills and developed an in-depth understanding of the beauty and fashion world.
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Experience: 2.5 yearsShatabdi is an associate editor and an alumnus of Lady Brabourne College, Kolkata, where she honed her skills and developed a deep understanding of the world of literature and expression. She has worked with various organizations and websites operating in different industries, ranging from education to lifestyle, showing her adaptability and drive to learn.
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Eyebrows play a crucial role in framing your face, which is why people like to spend time and money on threading, lasering, or waxing to make sure the brows are prim and proper always. But if this is not your game but your desire to have perfect brows is still on, you must set your heart on the best eyebrow powder available in the market. You can use them to fill in the sparse areas of your brows. They work as the perfect solution for those skinny brows. And yes, you can use them even if you have perfectly-shaped eyebrows. Now, to make your purchase easy, we have listed the most effective eyebrow powders that have garnered positive reviews on different forums. So go ahead and pick your favorite to enhance the appearance of your eyebrows!
In This Article
What Does An Eyebrow Powder Do?
Brow powders are your one-stop-solution to fill in the tiny gaps in your eyebrows where some hair might’ve fallen out. Not only can you fill in sparse areas, but the finished look that eyebrow powders offer is so natural that it doesn’t even look like you have any product on. Filled-in eyebrows give the illusion of thicker and fuller brows that are subtle and won’t overpower your other facial features. They’re ideal for daily use. However, if you want to go for bold and lush brows you can always build on the formula for a stronger brow.
Get Fuller-Looking Brows With The 15 Best Eyebrow Powders In 2025
1. Best Cruelty-Free:NYX Professional Makeup Eyebrow Cake Powder – Brunette
If sparse and thin eyebrows cause you sleepless nights, we’d like to introduce to you NYX’s best drugstore brow powder. This eyebrow powder kit contains a slanted brush for easy, precise application and a spoolie wand for shaping, styling, and taming your eyebrows. There are 2 brow powders which can be used as is, or they can be blended to achieve your desired eyebrow shade, ranging from bold to subtle. The waxy texture of the base helps keep your eyebrows in shape and makes them look fuller. NYX’s drugstore brow powder is super lightweight and the kit allows for killer brows even when you’re on-the-go! Take a look at this video featuring a reviewer’s experience with this product to learn more about it.
Pros
- Comes with wax, 2 powders, and styling tools
- Ideal for on-the-go
- Easy to use
- Lightweight powders
- Vegan
- Cruelty-free
Cons
- The wax might get clumpy when not stored well
Quick Tip
Why We Think It's Worth Buying
Almost 2,921 happy users have mentioned the value and quality of this product.
2. Best Matte Finish:Rimmel Brow This Way Brow Sculpting Kit – Dark Brown
You may not know it yet but this kit is all you’ll ever need for salon-style brows, right at your fingertips! Rimmel’s Brow Sculpting Kit comes with a brow powder, a wax to sculpt, a double-ended angled brush, and a spoolie to help improve your brow game. The tinted powder goes on smoothly for a natural matte look without leaving any messy residue and is incredibly lightweight. Easily fill in or fix your brows with Rimmel’s long-lasting formula that stays put all day long to give you flawless brows. Makeup artist Tommy Tafoya says, “This is a great all-in-one kit for brows! I start and finish with the spoolie to see where hair needs to be filled in, then as a tool to achieve a natural blend at the end.” Check out this video to explore a tester’s experience with this kit, before buying it.
Pros
- Contains brow powder, wax, and tools
- Ideal for on-the-go
- Gives a natural, matte finish
- Lightweight formula
- Rich pigment
- Offers maximum coverage
Cons
- Might have a short staying power on oily skin types
Why We Think It's Worth Buying
The overwhelming 21,287 positive reviews on Amazon show how popular this product is with happy users.
3. Best For Travel:Palladio Brow Powder – Taupe
Palladio’s natural eyebrow powder is all you need to enhance your brows when you begin your beauty routine. Whether it’s for a date night or even a wedding party, well-defined brows can make quite the statement. You can achieve this with the Taupe shade, especially if you have blonde, light brown, or grey hair. With a blend of shea butter and jojoba oil, your eyebrows are going to be amply moisturized. The brow powder also comes with an applicator brush, so you can just pop the case open mid-travel and craft slay-worthy brows!
Pros
- Gluten-free
- Vegan
- Travel-sized case
- Comes with an applicator brush
- Contains moisturizing ingredients
- Easy to blend
Cons
- Some may find it lightly pigmented
| NYX Professional Makeup Eyebrow Cake Powder - Brunette Best Cruelty-Free | Rimmel Brow This Way Brow Sculpting Kit - Dark Brown Best Matte Finish | Palladio Brow Powder - Taupe Best For Travel | |
|---|---|---|---|
| Color | 05 Brunette | Dark Brown | Taupe |
| Dimensions | 0.44 x 2.56 x 1.88 inches | 2.06 x 0.4 x 6.25 inches | 2 x 0.5 x 2 inches |
| Weight | 1.1 Ounces | 0.8 Ounces | 0.11 Ounces |
| Rating | |||
| Reviews | 2,921 | 21,287 | 2,750 |
| Price | $1231.0 | $6.52 | $7.99 |
4. Best Blendable Formula:COVERGIRL Easy Breezy Brow Powder Kit – Soft Blonde
COVERGIRL’s eyebrow filling powder kit contains 2 shades with buildable coverage for filling the eyebrows. It also contains 1 for highlighting the brow bone for a well-sculpted look. As your eyebrows frame your face and decide how put-together your makeup looks, perfecting your brows is key. An angled brush for filling and shaping the brows and a softer, fluffier one to highlight comes with the kit, so you can create a full eyebrow look within minutes with no professional experience!
Pros
- Powders for filling and highlighting
- 2-sided brush for application
- Easy to blend
- Ophthalmologically-tested
- Buildable powders
Cons
- Some people may find the pigments to be light
Quick Tip5. Best Easy To Apply:L.A. Girl Inspiring Brow Kit-Medium And Marvelous
The L.A. Girl Inspiring Brow Kit is perfect for designing and framing your brows. The kit comes in three shades, “Dark and Define”, “Medium and Marvelous,” and “Light and Bright”. Each kit contains two brow powder shades, a flattering highlighter, and a clear wax. The wax is smooth and easy to blend, set your brows in place for a long-lasting look. The subtle highlighter adds a touch of glam to your brows and the smooth brow powders blend seamlessly for a naturally defined look. This reusable metal kit comes with a double-ended angled brush and a tweezer. Many reviewers love this eyebrow kit as it is long-lasting. It is perfect for an all-day look and is sure to enhance the natural texture of the brows.
Pros
- Blendable
- Highly pigmented
- Contains a tweezer and a dual-ended applicator brush with spoolie
- Contains a mirror
- Reusable kit container
- Travel-friendly
Cons
- Wears out easily
Quick Tip6. Best Hypoallergenic:Marie-Jose & Co. Eyebrow Powder – Soft Charcoal
Brow imperfections, be gone! Killer brows instantly lift up the entire face and this is the best brow powder for some envy-worthy eyebrows. For the most natural-looking, defined brows, use this gentle Eyebrow Powder by Marie-Jose & Co., as the soft finish is ideal for a subtle, everyday look. You’re going to raise some eyebrows because of how eye-catching yours are and no one’s going to know you even have the product on! As these brow powders are made with natural ingredients, they are a great alternative to products that contain dyes, as they are harsh on the skin. It is also hypoallergenic and dermatologically tested, so is absolutely safe for sensitive skin.
Pros
- Vegan
- Cruelty-free
- Hypoallergenic
- Dermatologically tested
- Gives a soft, natural finish
- Long-lasting
Cons
- Contains paraben
7. Best Seamless Blending:Anastasia Beverly Hills Brow Powder Duo – Soft Brown
Anastasia’s Brow Powder Duo in Soft Brown is ideal if you have light brown hair with either cool or warm undertones. For an ombre brow, this 2-shade compact will give you a soft, natural finish as the powders are finely milled and super easy to blend together. You can easily build the look for a bolder brow and as the blending is seamless, you can go from simple to dramatic at just the flick of a brush! Either use the 2 powders for an ombre effect or use this Anastasia Brow Powder as a single color to fill in the gaps in your eyebrows for an instantly put-together look. Makeup artist Tommy Tafoya says, “Anastasia Beverly Hills pioneered the eyebrow makeup category! I like starting from the darkest, most sculpted part of the brows at the far ends and then transitioning by using the lighter powder and blending both in towards the center of the face!”
Pros
- Can create an ombre effect
- Gives a natural-looking finish
- Buildable powders
- Offers seamless blending
- Comes with a mirror for touch-ups
- Highly-pigmented shades
Cons
- Slightly expensive
8. Best Angled Brush:NuBeauti Pure Mineral Eyebrow Powder – Medium Brown
If you want to add a little definition to your brows, the Medium Brown in NuBeauti’s eyebrow shaping powder will be your guide. Made with pure minerals, this brow powder with mica comes with an angled brush to help you control how dark and full you want your eyebrows to appear. Not only does the brush allow for better precision than a pencil, it’s also useful to subtly cover up bald spots in your eyebrows for a natural look. The powder is never tested on animals, so you can enjoy a guilt-free experience. For attention-worthy eyebrows at night or day, use this dark brown brow powder to carry you through it all.
Pros
- Cruelty-free
- Contains natural ingredients
- Gives a subtle, natural look
- Angled brush helps fill in gaps
- Ideal for brunettes
- Free of fragrance, talc, and parabens
- Comes in a wide range of shades
Cons
- Might not have a smooth texture
9. Best Waterproof Formula:Mom’s Secret Natural Brow Powders – Deep Brown
For all the beauties out there that are into natural makeup or are looking to make the switch, this is the best eyebrow powder for you! It’s made of completely natural and organic ingredients and without the use of gluten. There are no preservatives nor artificial fragrances or colors in this top-rated, waterproof eyebrow powder that also has a long staying power! As opposed to the drawn-on look that a pencil offers, this organic eyebrow powder lends a subtle look that’s ideal for everyday wear. Additionally, you can also find skin-loving extracts of thyme, oregano, cinnamon, rosemary, lavender, and goldenseal, along with jojoba oil for moisturizing benefits. Transform your eyebrows from the inside out with Mom’s Secret’s brow defining powder.
Pros
- Vegan eyebrow powder
- Cruelty-free
- All-natural and organic ingredients
- Long-lasting wear
- No fragrance, GMOs, or gluten
- Waterproof formula
Cons
- Some may find it slightly greasy
10. Best Clean Formula:Lisher Brush On Brow-Soft Smoke
The Lisher Brush On Brow is the ideal product to use if you are searching for a cruelty-free brow definer with zero harmful effects. Enriched with vitamins C and E and antioxidants, this highly pigmented formula is designed for long-lasting wear. It blends in effortlessly with your natural brows, leaving you with soft, defined arches. This brush-on brow compact is smudge-proof that is suitable for creating natural-looking brows or fierce night-out party brows. This brow product comes with a mirror and user-friendly applicator that you can use for touch-ups.
Pros
- Soft velvety finish
- Long-lasting
- Smudge-proof
- Easy to use
- Blendable
- Comes with an applicator and mirror
- Cruelty-free
- Paraben-free
- Gluten-free
Cons
- None
11. Best For Sparse Brows:Billion Dollar Brows Brow Powder – Blonde
As the name of this brand suggests, every woman deserves brows that look like a billion dollars. Their vegan eyebrow powder, even though super lightweight, vows to thicken up your sparse brows with smooth and broad strokes. And for effortless, expensive-looking brows, the pigments offer a rich color payoff and look vibrant yet natural, making this the best brow powder for blondes and sparse brows. Many reviewers agree that this eyebrow powder provides long-lasting wear, goes on like butter, and comes off just as easily when you want it to! If you sport hair that falls anywhere between blonde, silver or grey, the Blonde eyebrow filling powder is yours to grab!
Pros
- Thickens sparse brows
- Lightweight formula
- Gives a natural finish
- Offers a natural sheen
- Long-lasting
- Cruelty-free and vegan
Cons
- Might need more than 1 application for desired color
12. Best For Natural-Looking Finish:Clinique Brow Shaper-01 Shaping Taupe
Say goodbye to harsh brow pencils and hello to the Clinique Brow Shaper for a soft and natural appearance. This brow formula has a fine-pressed, soft, and blendable powder with natural pigments that give you effortless and beautiful brows with no harsh lines. It comes with a unique brow brush that applies the product evenly on your brows to leave you with professional-looking brows. Simply stroke the brows backward with the applicator against the direction of your hair growth, then brush forward in the direction of hair growth for a natural look.
Pros
- Easy to blend
- Long-lasting
- Provides a natural look
- Creates no harsh lines
- Comes with a high-quality applicator brush
Cons
- None
13. Best All-In-One:Ardell Professional Brow Defining Kit-Ardell Brow
The Ardell Brow Defining Kit is a comprehensive set of eyebrow essentials comprising a brow-defining palette, one wax grooming pencil, and one duo brow brush. The wax pencil allows you to seamlessly fill in your brows in one effortless swipe, and it even comes with a sharpener for long-term use. The palette has a range of shades to choose from, making sure your brows are uniformly defined with the right shade. The brow brush, with its spoolie and angled tip, help you define the brow arches. Even if you’re not a pro with your brows, this kit makes it very easy to get smooth, filled-in eyebrows.
Pros
- Blendable
- Easy to apply
- Does not irritate the brows
- Comes with 3 different applicators
- Cruelty-free
Cons
- None.
14. Best Vegan-Friendly:ELLESY Eyebrow Powder – #01 Stone Grey
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Due to its high pigment and easy-to-blend formula, ELLESY’s dark grey eyebrow powder wins a gold medal. For a soft look that mimics your natural brows, this waterproof eyebrow powder formula gives you an evenly distributed color for brows that don’t lie. If you happen to have gray or light brown hair, this is the perfect shade to enhance your eyebrows to impress that special someone. With travel-sized packaging, just throw the compact in your bag for on-the-go touch-ups and say goodbye to thinning brows!
Pros
- Highly pigmented
- Ideal for travel
- Offers seamless blending
- Water-resistant
- Cruelty-free
- Vegan
Cons
- May not offer long-lasting wear
15. Best Budge-Proof Formula: It Cosmetics Brow Power- Universal Taupe
The It Cosmetics Brow Power is expertly crafted to help enhance your brows, without making them look made up. With four universal shades to choose from, you can find your perfect brow color with ease. The precise, oval-shaped fine tip of the pencil imitates the look of your natural eyebrow hair. Additionally, this smudge-proof brow formula, powered with biotin and Brow Power Technology promotes the growth of healthy brows. The brow pencil also has an inbuilt spoolie that spreads the product evenly on your brows.
Pros
- Long-lasting
- Smudge-proof
- Adjusts to the natural brow color
- Comes with an oval tip pencil with a spoolie
- Comes in four natural shades
Cons
- None
Why We Think It's Worth Buying
More than 1,054 rave reviews on Amazon prove why we are so in awe of this product.
Now that we’ve gone over the best eyebrow powders out there that can give you those stunning, fluffy brows, let’s look at how you can pick the ideal one for yourself.
How To Choose The Best Eyebrow Powder
- Brow color
The best way to create a natural-looking brow look is to make sure your eyebrow powder matches your eyebrow color. If you go a shade lighter, it can look inconsistent and strange and a darker shade might make your eyebrows stand out and not in a good way. People with blonde hair should pick lighter colors and make sure to pick a tone that matches their hair. If you’re a platinum blonde, you have cool undertones, and those with golden undertones are warm blondes.
If you’re a brunette, make sure you pick a shade or two darker than your hair color and never pick a lighter one. Layering and building up powders can give a natural look to people with brown eyebrows. This also holds true for people with black hair as using an intensely black pigment will give you brows that are overly dark and look drawn-on. Choose a lighter shade and keep layering it until you reach your desired color. This way, you can create a soft brow look and subtly fill in the gaps for a natural-looking finish. Gray powders suit those with gray, silver, and salt-and-pepper hair. And if you do want to go for a bolder, striking look, don’t hesitate to go a couple shades darker than your hair color. Choose a shade that complements the rest of your makeup and your whole face in general. Eyebrows should not appear as a standalone feature, but rather, they should be in tandem with your makeup look.
- Tools
Eyebrow powders need to be applied with an angled or spoolie brush, which help in even application. You can also use a sponge to blend the colors or build them. A lot of eyebrow powder palettes and kits come equipped with the necessary brushes and these are ideal if you’re traveling or a beginner. If not, you can always separately purchase a brush for filling in your brows.
- Formula
Ensure that the eyebrow powders are finely milled and are not grainy. Lightweight powders are easier to apply, blend, and they give a natural look. If you have sensitive skin, go for a dermatologist-tested product that is hypoallergenic. You can also side with celebrity-endorsed products but read their reviews to be sure of their quality.
Now that you’ve purchased your favorite eyebrow powder, let’s take a look at how you can use it for killer brows!
How To Use Eyebrow Powder
- Step 1: Make sure you’ve finished with the rest of your base makeup like foundation, and concealer.
- Step 2: Use a brow primer to allow the shade to stay put without budging.
- Step 3: Choose your desired eyebrow powder color.
- Step 4: Using an angled brush, dip it into the pot to get some powder and tap off the excess.
- Step 5: You can use this or a soft eyebrow pencil to draw the outline of your brows and define them according to your brow shape.
- Step 6: Fill in your brows gently, without tugging at the delicate eyebrow hair. Start by working from the beginning to the tip, covering the gaps.
- Step 7: If you want a darker-looking brow, you can build on this to reach your desired color.
Infographic: Dos And Don’ts Of Eyebrow Powders
The perfect eyebrows elevate your look, and eyebrow powders are a perfect choice for achieving them. However, there are a few dos and don’ts that you need to follow while using these powders. Check out the infographic below for more details.
Illustration: StyleCraze Design Team
The Bottom Line
Well-defined eyebrows can amp up your makeup look and ensure that you look flawless. The best eyebrow powders are formulated to ensure that the eyebrows are in proper shape and fill up the gaps, if any. They give you a fuller eyebrow look that completes your makeup. These powders can do wonders and leave you with a neat and statement-making look. The products mentioned in our list have lightweight formulas, are highly pigmented, and can help groom your brows to perfection. Some of these formulas are vegan and cruelty-free. They are easy to blend and perfect for touching up on the go. The NYX Professional Makeup Eyebrow Cake Powder – Brunette is an all-in-one solution that fills and sets your brows, while the Anastasia Beverly Hills Brow Powder Duo – Soft Brown is compact and versatile to helps you achieve both natural-looking and ombre brows. If you find it difficult to find your ideal brow shade, the NuBeauti Pure Mineral Eyebrow Powder – Medium Brown with 10 different shades is your ideal pick. Our list also features hypoallergenic eyebrow powders that do not cause any itching or irritation. They have a buildable finish and are made with natural ingredients that keep the skin moisturized. However, avoid eyebrow powders that contain paraben. Remember to test the product that you have chosen on a small patch of your skin before applying it to your brows to check for allergic reactions.
Frequently Asked Questions
Are eyebrow pencils better or eyebrow powders?
Pencils create a bold eyebrow look and might sometimes look harsh. Eyebrow powders, on the other hand, allow for a soft, subtle, and natural look.
Does eyebrow powder cause hair loss?
No, eyebrow powders have nothing to do with hair loss in the eyebrows. They are a great way to fill in some gaps and make your eyebrows look thicker and fuller.
How long does eyebrow powder last?
Eyebrow powders have a shelf life of between 12 to 18 months. But during the day, they may last anywhere between 8 to 12 hours and longer if they’re also water-resistant.
Can eyebrow powders be used as eyeshadows?
Yes, eyebrow powders can multitask as eyeshadows as they’re more or less made of the same formula.
What is the difference between eyeshadow and eyebrow powder?
Even though both have a powdery consistency, eyebrow powders are a slightly more difficult to blend compared to eyeshadows, which blend easily as they are lightweight powders.
Why Trust StyleCraze?
The author of the article, Kirtana Divakar, is a skin and hair care enthusiast. She has curated this list of the best eyebrow powders for well-defined brows. The author has thoroughly researched to bring forth the list of the most perfect eyebrow powders that will help you keep your brows prim and proper. These products are lightweight, easy to use, and offer optimum coverage.
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